Brian Elliott—advisor, author, and Charter’s Executive in Residence—has shaped how organizations navigate the evolving relationship between work, culture, and performance. Through his work within the tech world, his co-founding of Future Forum, and now Charter, he has been one of the most consistent and credible voices helping leaders design better ways of working—anchored in trust, flexibility, and measurable outcomes.
Here’s what he had to say about WORK then PLACE:
“Any effort that starts with a mission to ‘make work suck less’ gets my attention and support—and a book for workplace leaders that starts with the proposition that we have to address behaviors before we redesign spaces gets it right. Escobar and Murray make a compelling case that workplace transformation must begin with behavioral change, not office redesigns—a fundamental inversion of how most organizations approach the problem.
Their methodology provides a practical framework for testing new ways of working before investing in spaces and tools, backed by extensive research on everything from meeting culture to generational workplace preferences. The book successfully connects the dots between employee experience, organizational outcomes, and environmental design in ways that most workplace literature fails to achieve—a practical and tactical approach grounded in research, case studies, and the authors’ real-world experiences.”
— Brian Elliott, Advisor, Author, and Co-Founder of Future Forum
Elliott’s words reflect the core belief that shaped WORK then PLACE: the future of work isn’t about redesigning offices—it’s about redesigning behaviors. His framing reinforces that real transformation begins by rethinking how we work together before reimagining where work happens.
With this, we wrap up the What the Experts Think series—featuring insights from some of the most influential minds shaping modern work. Each perspective has deepened the conversation in its own way: from Darren Murph’s operational wisdom, to Nick Bloom’s data-driven rigor, to Dave Norton’s experience mindset, to Sophie Wade’s human-centered empathy, and now Brian Elliott’s behavioral clarity.
Having these experts and authors weigh in on WORK then PLACE—and hearing what resonated most with them—has been a surreal and humbling experience. Stay tuned for a look back at the past 30 days as we share highlights from the WORK then PLACE release journey and what’s ahead.
WORK then PLACE is available through major retailers worldwide:
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