You know that thing you've been thinking about doing? Why Not Now? Amy Jo Martin, a New York Times Best-Selling Author and Personal Branding pioneer, created this show because she believes the world will be a better place if more people ask themselves, "Why Not Now?". Each episode you'll hear from Amy Jo herself and a professional Why Notter - guests like Mark Cuban, Jessica Alba, Tony Robbins, Barbara Corcoran, Billy Corgan and more - and learn how they answered the question then took action,…
For 10 years, Amy Jo Martin has asked hundreds of entrepreneurs, creators, athletes and cultural icons one deceptively simple question: Why Not Now? In this special 10-year anniversary episode of the Why Not Now? podcast, the person usually behind the scenes steps up to the mic. Longtime producer Richard Grewar joins Amy Jo to look back at a decade of conversations, unexpected moments and lessons…
What if the greatest gift you can give your child has nothing to do with parenting techniques? In this conversation, Amy Jo Martin sits down with world-renowned clinical psychologist, New York Times bestselling author, and founder of the Conscious Parenting movement, Dr. Shefali, for an honest discussion about what children are really asking of us, and why the work begins within ourselves.…
The gap between an idea and action is often smaller than we think. Jim Kwik believes one question can help close it: "What's the tiniest action you can take today to move closer to your goal?" In this episode of Why Not Now? , Amy Jo Martin sits down with brain coach, entrepreneur, founder of Kwik Learning, and New York Times bestselling author Jim Kwik to explore motivation, identity, memory,…
What if the biggest risk with AI isn't the technology itself, but staying on the sidelines while the world changes around you? In this solo episode of Why Not Now?, forever the technology optimist, Amy Jo Martin challenges the fear-driven narrative surrounding artificial intelligence and offers a more practical, human-centered perspective: AI as a tool for increasing agency, momentum, clarity, and…
Lisa Detanna has spent decades helping families, founders and executives navigate wealth, markets and uncertainty - and in this episode of the Why Not Now? podcast, she joins Amy Jo Martin for a candid conversation about AI, investing, financial psychology, and what the future of money may actually look like. As Managing Director and Senior Vice President of Investments at Raymond James, Lisa has…
What happens when you run an AI experiment during a season of real-life stress? In this solo episode of Why Not Now?, Amy Jo Martin shares an update from Q1 of her year-long AI experiment - right as an unexpected personal challenge introduces sustained emotional and cognitive strain. Instead of pausing, she keeps the experiment running, capturing what AI actually looks like in the middle of it ,…
Artificial intelligence is everywhere, but most leaders are still asking the wrong question. Instead of focusing on tools, Geoff Woods believes the real shift is happening at the leadership level: how we think, how we make decisions, and how teams execute in a world where intelligence is suddenly abundant. In this episode of Why Not Now?, Amy Jo Martin sits down with Geoff Woods, author of the #1…
Have you ever heard a human interview their own AI—live, unscripted, and in real time? In this groundbreaking episode of the Why Not Now? podcast, Amy Jo Martin flips the script and welcomes a never-before-seen guest: her own ChatGPT AI, trained over years with millions of words of personal data, reflections, physiological metrics, and real-life context. The result is a raw, fascinating…
Can AI improve your quality of life, not just your productivity? Keynote speaker Amy Jo Martin explores leadership, AI, and human-centered decision-making. In this solo episode of the Why Not Now? Podcast, Amy shares early field notes from The Reinvention Experiment, a year-long AI self-experiment exploring vitality, clarity, and what it means to live well and lead effectively in an AI-driven…
What happens when you turn your life into a living laboratory? In this special episode, the host becomes the guest. Amy Jo Martin sits down with Sam Gooder to reveal her next big leap: The Reinvention Experiment, a yearlong, open-source quest to rethink time, wealth, wellbeing, and passion by putting herself inside a data-driven Petri dish. After two decades of entrepreneurial wins, burnout…
What do elite athletes, top CEOs, and unforgettable teams really have in common? On this week's Why Not Now? with Amy Jo Martin, 12-time New York Times bestselling author and award-winning keynote speaker Don Yaeger pulls back the curtain on how world-class performers think, lead, and compound small wins into big outcomes. Don shares the spark behind his Corporate Competitor Podcast and the…
