Where do great ideas come from? What techniques do different people use to develop them? And how do you know when an idea is truly great? Join Phil Golub, Barry Fiske and a different special guest every episode for a lively conversation over beers about the alchemy of developing brilliant ideas. So pop open a beer, crack open your mind and listen each week to see… what bubbles up!
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In this episode, Barry and Phil are joined by their old friend and former colleague, John McHale, a seasoned creative leader and Chief Creative Officer now leading startups as they forge new creative frontiers in the age of AI. Barry, Phil, and John enjoy several trips in the wayback machine as they recognize both the similarities and differences between now and when they worked together in the…
In this quick one, Phil returns from San Francisco to join Barry and discuss all the latest and greatest features announced at Config 2026, Figma's annual product conference. We discuss how Figma is enabling global teams to better collaborate and enhance their work with AI, and how they are incorporating more and more of the entire design workflow in their canvas with releases like Motion, Figma…
In this "quick one", Barry and Phil crack some beers and explore the impact of AI on design leadership, change management, and the future of work. They discuss recent developments in AI tools like Figma agent and Gemini, the cultural and emotional implications of AI adoption that come with this change, and practical strategies for integrating AI into creative and organizational processes,…
In this episode, Barry and Phil are joined by Dave Peak, serial entrepreneur and the founder of AI startup EasyBee.AI, which focuses on building customizable agents for mid-market firms. Dave takes us through his storied career leading innovation strategies for companies large and small, including pharma, financial services, and consulting. With a track record of successful exits, Dave shares his…
In this episode, Barry and Phil regroup from their time in Austin, Texas to share their thoughts on the week they spent attending SXSW 2026. Their takeaway from the festival was overall a feeling of hope and inspiration as they usher in what they see as a "Golden Age of Artificial Intelligence". Gone are the feelings of fear and trepidation, replaced with the hope of using these tools as a way to…
In this episode, Barry and Phil come to you LIVE from Austin, Texas and the SXSW 2026 Festival of Innovation. Recording live from Banger's Sausage House & Beer Garden, Barry and Phil have conversations with esteemed guests, friends and colleagues recapping the days events, including thoughts on their panel "Lies My Creative Director Told Me: Myths of the Agency World". This episode features Val…
In this quick one, Phil and Barry crack a cold one and give the listeners a taste of what they can expect from their 2nd Annual appearance at the SXSW Innovation Festival and their panel discussion, "Lies My Creative Director Told Me: Myths of the Agency World". They discuss the other panels they are most excited about seeing, and send an open invitation to the various evening events where they…
In this episode, Barry and Phil are joined once again by Global Innovation Expert and frequent guest Val Vacante, fresh off her stint at the Consumer Electronics Showcase, or CES, in Las Vegas. We explore the overall impressions of the event, the practical applications of technology, and unique innovations that stood out. Val also shares insights from her panel discussion on experience-driven…
Season 7 is upon is! And as we do every season, this first episode of the season is a preview of what's to come this year, which promises to be our best one yet. We celebrate the start of a new year by reflecting on our journey of storytelling over nearly a decade. We share our New Year's resolutions for 2026, including some changes to our show format with the introduction of '9 Questions', as…
What Bubbles Up fans! Another year, and another season in the books, which means it is time for our annual Year in Flights episode! This season, Phil and Barry celebrate the end of Season 6 with a recap of 6 of their favorite moments, each paired with a different beer (in increasing ABV %). We also take a moment to celebrate the growth of their podcast, up 21% in listernership from this time last…
