# williams-cook (audio feeds) — RSS Amplifier

Recent posts from the 1 feeds in the RSS Amplifier directory that cover williams-cook.

Page: <https://rssamplifier.com/topics/william-cook/audio>  
Feed: <https://rssamplifier.com/topics/william-cook/audio.md>

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## [SEO, design and brand in the age of AI | Search With Candour](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/SEO--design-and-brand-in-the-age-of-AI--Search-With-Candour-e3ndipp)

_2026-08-17 · Candour · Search with Candour_

Candour’s Principal SEO Consultant, Brendan Bennett and Design Lead Mark Salisbury join Search with Candour to discuss the growing overlap between SEO, design, UX, and brand, and how AI/LLMs and emerging agentic experiences affect the way we build and use websites. The Candour trio also explore what brand means beyond just a logo, how third-party signals like reviews, Reddit, and search results…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/124225785/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-14%2F429848014-44100-2-d0a660a555847.mp3)

## [AI Search & SEO News (July 2026): Google Trends Update, ChatGPT + Yelp, AI Mode Ads & New Studies](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/AI-Search--SEO-News-July-2026-Google-Trends-Update--ChatGPT--Yelp--AI-Mode-Ads--New-Studies-e3n5tu1)

_2026-08-10 · Candour · Search with Candour_

Jack Chambers-Ward hosts a July 2026 AI search and SEO news roundup on Search With Candour. This episode covers everything from new Google Trends features and social media data tracking in Google Search Console to research about ads in Google AI Mode and if Google punishes AI-generated content. Links to articles…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/123975041/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-9%2F429502966-44100-2-e1f786035321c.mp3)

## [Turn client expertise into SEO gold | Search with Liv Day and Ellie Wraith](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/Turn-client-expertise-into-SEO-gold--Search-with-Liv-Day-and-Ellie-Wraith-e3moill)

_2026-08-03 · Candour · Search with Candour_

Liv Day and Ellie Wraith from Digitaloft join Search with Candour to explain how to turn client expertise into SEO gold and why you need to create content your competitors can’t copy. They explain why unique, non-commodity content matters more in the AI era, how to extract insights from hesitant clients, and how to build processes (checklists, writer access to experts, ongoing client questions) to…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/123537525/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-30%2F428910395-44100-2-816caa3759aa5.mp3)

## [June 2026 SEO News: Google is in legal trouble for AI Overviews, AI traffic reports in Google and Bing](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/June-2026-SEO-News-Google-is-in-legal-trouble-for-AI-Overviews--AI-traffic-reports-in-Google-and-Bing-e3mgah9)

_2026-07-27 · Candour · Search with Candour_

Jack Chambers-Ward recaps the biggest SEO news from June 2026 on Search With Candour. Jack covers Google’s “Preferred Sources” expanding from Discover into AI Mode and AI Overviews, the new Search Console generative AI performance reporting and contrasts it with Bing Webmaster Tools’ expanded AI visibility reporting. He also highlights the new ability to connect Google Business Profile to GA4 for…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/123267049/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-24%2F428544333-44100-2-092f54b22333c.mp3)

## [Navigating SEO in the Age of AI and Misinformation](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/Navigating-SEO-in-the-Age-of-AI-and-Misinformation-e3m7890)

_2026-07-20 · Candour · Search with Candour_

Sean Barber joins Search with Candour to discuss fighting misinformation in the health industry. Misinformation has been exacerbated with the growth of LLMs and AI, which increasingly cite piecemeal sources in ways that can mislead or endanger users. Sean and Jack share examples such as incorrect CPR guidance and confusing emergency and non-emergency phone numbers. Follow Sean: Website:…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/122969824/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-17%2F428143375-44100-2-498f2dead91b2.mp3)

## [How to rank in ChatGPT and AI search: Get AI traffic with listicles](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/How-to-rank-in-ChatGPT-and-AI-search-Get-AI-traffic-with-listicles-e3lsj4d)

_2026-07-13 · Candour · Search with Candour_

Léo Poitevin, founder and CEO of Astrak Agency, joins Search with Candour to discuss why your competitors may be recommended in ChatGPT and other AI search tools while you are not. Topics discussed: Why AI search engines are easier to manipulate than Google How to identify competitors in AI search How to build trust signals for AI search How to use listicles and guest posts to rank in AI search…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/122620493/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-9%2F427673300-44100-2-4762d373c6117.mp3)

## [Search with Josh Bachynski | The ethics of AI SEO, the new ranking factors & evidence-based marketing](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/Search-with-Josh-Bachynski--The-ethics-of-AI-SEO--the-new-ranking-factors--evidence-based-marketing-e3ljlka)

_2026-07-06 · Candour · Search with Candour_

Host: Jack Chambers-Ward | https://www.linkedin.com/in/jlwchambers/ | He/him In this episode of Search with Candour, I’m joined by Josh Bachynski, CEO at Be Found Everywhere. With over 20 years of experience, Josh shares insights on ethical marketing and why an evidence-based approach to SEO is important for AI search optimisation. Topics discussed: Why AI Mode is the biggest change in search…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/122328138/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-3%2F427279419-44100-2-0e3b042c82909.mp3)

## [What SEOs should learn about UX from web designers](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/What-SEOs-should-learn-about-UX-from-web-designers-e3l8p68)

_2026-06-29 · Candour · Search with Candour_

Laura Iancu joins Search with Candour to talk about the growing crossover between SEO and UX and how we should all thinking about “search experience optimisation” (SXO) instead of traditional SEO. Follow Laura: Searchpedia: https://searchpedia.co.uk/ LinkedIn: https://www.linkedin.com/in/laura-iancu-seo/ Bluesky: https://bsky.app/profile/searchpedia.bsky.social TikTok:…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/121971336/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-25%2F426803201-44100-2-c55d86906d313.mp3)

## [Buying Links vs Digital PR: Risks, Costs, and What Actually Works (with Vince Nero from BuzzStream)](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/Buying-Links-vs-Digital-PR-Risks--Costs--and-What-Actually-Works-with-Vince-Nero-from-BuzzStream-e3l0m2d)

_2026-06-22 · Candour · Search with Candour_

Host: Jack Chambers-Ward (he/him) Vince Nero, BuzzStream’s Director of Content Marketing, joins Search with Candour to discuss whether paying for digital PR is the same as buying links. Vince shares research on link marketplaces, noting many sites have zero organic traffic and only a tiny fraction qualify as high-quality. With some top-tier paid placements averaging thousands of dollars per link,…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/121705997/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-19%2F426450169-44100-2-db49365c5e50f.mp3)

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_2026-06-22 · **Sponsored**_

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## [AI for Human SEO + “Maybe It Isn’t JavaScript” (Crystal Carter & Martin Splitt) | SearchNorwich highlights](https://podcasters.spotify.com/pod/show/searchwithcandour/episodes/AI-for-Human-SEO--Maybe-It-Isnt-JavaScript-Crystal-Carter--Martin-Splitt--SearchNorwich-highlights-e3kpoqv)

_2026-06-15 · Candour · Search with Candour_

Host Jack Chambers Ward shares a special episode of Search With Candour highlighting two talks from SearchNorwich 18 ahead of the first SearchNorwichXL conference on 24 September 2026. 🎟️SearchNorwichXL tickets: https://searchnorwich.org/ In the first talk, Crystal Carter (Wix) discusses using AI tools for “actual intelligence” in SEO by emphasizing human experience, real examples, and opinion,…

[Listen](https://anchor.fm/s/9bf6644/podcast/play/121479455/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-14%2F426142369-44100-2-9859dcf0b41dc.mp3)

