Building a Brand, Not Just a Bar: The Story Behind Mobile's Most Enduring Hospitality Group

Matt LeMond and Luke Peavy have done something most restaurateurs only dream about — they've built six thriving concepts in Mobile, Alabama, and kept them running. From the original O'Daly's to Post Downtown, Post on the Hill, Stamped Sandwich Company, Cedar Street Social, and the Insider/Outsider complex, Matt and Luke (along with partner and former MLB pitcher Jake Peavy) have quietly assembled…