The Messy Middle of Support Raising: How to Keep Going When It's Hard

We all know the year-end giving season can be a very, very fruitful season... but it can also feel daunting and discouraging. Support raising has a shape. You get really excited in the beginning, really amped up... then you start to walk into what we call the messy middle. The easy yeses are gone, the calls stop getting returned, and the total sits at the same number for weeks. We recorded a short…