How the Best UX Design Teams Integrate Personas into Agile Workflows

You ve seen it countless times: Agile teams racing through sprints while personas gather dust in forgotten folders (or never get created at all). The promise of user-centered design crashes into the reality of two-week deadlines. But what if you could harness both? Build at startup speed while truly understanding your users. Transform "as a user, I want..." into "Sarah needs this because..." and…