AI Isn't a Magic Fix for Hotel Marketing, But It Is Changing the Rules

or the last couple of years, AI has been sold to the hotel industry as a silver bullet. In a recent conversation with Tristan Heaword of digital marketing agency three&six , one of our Expert Partners, I put that assumption to the test - and the answer was refreshingly honest: AI won't fix a broken hotel. It will amplify whatever is already there, good or bad. ────────────────────────────── 🔗…