The Engineers Behind Pricing Pages Earn Their Pay

In the summer of 2016, a small team at HubSpot spent several weeks rebuilding how the company displayed and enforced its pricing tiers. The project looked, from the outside, like a routine infrastructure task. Clean up the billing logic, make the pricing page load faster, tighten the feature flags. The kind of work that rarely makes it into a company all-hands. The results were not routine. By…