196. Calm Under Pressure: How to Run an Emergency Appeal, with Kusalaraja

When Future Dharma faced a £90,000 shortfall and possible closure, fundraising and communications director Kusalaraja had to act fast. And yet he found that what made all the difference was resisting the temptation to rush. Pausing to think carefully proved invaluable. In this encouraging conversation, he shares how he planned and executed a successful emergency appeal, raising £74,000 for his…