Sports Aren't Just Games Anymore (Part 1) | The Business Behind Sports Entertainment

What if professional sports are closer to Hollywood than we want to admit? In Part 1 of this Beyond Normal Media conversation, Kenny Groom sits down with sports personality Less Bless to explore how the business of sports has evolved beyond wins and losses. From television rights and fan loyalty to franchise value and media narratives, this episode asks whether today's biggest leagues are built as…