"Why Don't We Just Do It?" The Conversation That Changed Everything

Charlotte Lee and Olivia Bishop didn't set out to build a swimwear brand—they were simply frustrated customers. After struggling to find stylish, high-quality swimwear without paying expensive shipping and import duties, one simple question changed everything: "Why don't we just do it?" In this episode of Screw It Just DO It , they share how they built Toco Swim with no fashion background, while…