#27 🤷‍♂️ Why do a marathon to do a startup?

My main goal this year is to reach ramen profitability with TypeCharm. The odds are against me. Most startups fail in the 1st 2 years. Time to revenue can (did!) stretch beyond the initial rush of optimism and willpower. How to trick my brain to put in the effort for its own sake, suspending judgement? What could I do that pushed my performance to the limit, with more certainty for a pay off?