IR Presents: The 12am Wolf Ep. 2 "Life is Marketing"

On this episode of IR Presents: “The 12am Wolf”, hosts Skeet and Cass share insights from their respective marketing backgrounds, and break down various marketing concepts ranging from the “4 Ps of Marketing” to dissecting a SWOT analysis, tips on when to focus your strategy on brand awareness vs when to focus on lead generation, how product packing plays a role in converting a sale and more…