279. Linear and Boring: The Revol Greens Turnaround w/ Dirk Aleven

In this episode of CropTalk, we sit down with Dirk Aleven, CEO of FoodVentures and acting president of Revol Greens. Dirk has spent two decades operating greenhouses across Eastern Europe, Asia, Scandinavia, and the US, and was brought in by Equilibrium Capital to lead the Revol Greens turnaround. We walk through what he found when he arrived at the Texas farm, including a sign on the wall…