# seos (blogs) — RSS Amplifier Recent posts from the 2 feeds in the RSS Amplifier directory that cover seos. Page: Feed: --- ## [How To Win The Traitors: A Data-Driven Cheat Code](https://www.lidia-infante.com/post/how-to-win-the-traitors-data) _2026-02-12 · Lidia Infante · Infante Heyes Ltd_ Forget "gut feelings." If you want the prize pot, you need to navigate the demographic math. ## [What AI Taught Me About My Reading Habits](https://www.lidia-infante.com/post/what-ai-taught-me-about-my-reading-habits) _2026-01-19 · Lidia Infante · Infante Heyes Ltd_ I analysed six years of reading data using AI and discovered unexpected patterns around format, genre, author gender, and how I actually learn. ## [23 books I read in 2025 and the lessons they taught me](https://www.lidia-infante.com/post/reading-list) _2026-01-18 · Lidia Infante · Infante Heyes Ltd_ 23 books, 12 months, and a lot of lessons learned. Whether you're a new mum, a tech worker navigating layoffs, or a 90s anime fan, check out my 2025 reading list for honest reviews and unexpected recommendations. ## [Making Sense of Next.js Caching for Developers and SEOs](https://www.willkennard.com/digital-blog/making-sense-nextjs-caching-for-developers-seos) _2026-01-13 · Will Kennard · Digital & Marketing Blog - Will Kennard_ Let’s face it, caching is boring. Of all the cool things we make as web developers or interesting problems we fix as technical SEOs, the least exciting is probably caching. On top of that I’ve been battling with the Next.js caching documentation which usually sends me to sleep or confuses the hell out of me, and with the introduction of Next.js 16 we also saw Cache Components, another feature in… ## [Optimising Vibe-Coded Next.js Applications for Performance, Crawlability & Search Success](https://www.willkennard.com/digital-blog/optimising-vibe-coded-nextjs-applications-performance-crawlability-search-success) _2026-01-07 · Will Kennard · Digital & Marketing Blog - Will Kennard_ Audit Next.js applications for performance, security, speed & crawlability and learn about the common mistakes when using the framework. Over the last year or two, AI-assisted "vibe coding" has fundamentally changed how people approach new projects, including non-technical people. Tools like Replit , Bolt and others aim to remove a lot of the traditional ‘hassle’ of things like deployment and… ## [How is SEO Changing in 2026?](https://www.willkennard.com/digital-blog/how-is-seo-changing-in-2026) _2025-11-05 · Will Kennard · Digital & Marketing Blog - Will Kennard_ You may have seen the length of this article and thought it would be better to summarise it using AI. That would be a good reflection of what SEOs are dealing with as we move towards a new year. Less attention, more summaries, and less clicks. AI is everywhere whether you like it or not, and brands are suffering from a loss of traffic. I don’t think it’s that users have shorter attention spans,… ## [The State of Learning in SEO (2025 Study)](https://www.lidia-infante.com/post/state-of-learning-in-seo) _2025-08-31 · Lidia Infante · Infante Heyes Ltd_ The death of Twitter has brought on some changes to how we learn as an industry. This is what the data says. ## [Sleep-Deprived Mum Buys: Newborn Essentials I Recommend (and Some I Regret)](https://www.lidia-infante.com/post/baby-product-recommendations) _2025-08-19 · Lidia Infante · Infante Heyes Ltd_ This post is very out of place amongst all the SEO stuff. Sorry, not sorry. ## [How to do SEO for AI Search Engines](https://www.willkennard.com/digital-blog/how-to-do-seo-for-ai-search-engines) _2025-07-21 · Will Kennard · Digital & Marketing Blog - Will Kennard_ This is a subject that is now impossible to ignore. I’ve talked about AI in my newsletter ( go subscribe, obvs ) a couple of times, but I wanted to put my thoughts in one place and cover a few important aspects of it, and give some practical advice. This is an article for both marketers who implement, but also business leaders who strategise - those who are interested in how this technology could… ## [Is my feminism… patriarchal?](https://www.lidia-infante.com/post/how-to-fight-the-patriarchy) _2025-05-22 · Lidia Infante · Infante Heyes Ltd_ Cancel culture isn’t real. Chris Brown is on tour FFS. ## [A Friend Gave You $30 (Sponsored)](https://crawlproof.com/a/0S2zZgmRkrlw) _2025-05-22 · **Sponsored**_ Sign up, deposit $5 within 30 days, and start investing with expert guidance. ## [Write for People, Obviously](https://www.willkennard.com/digital-blog/write-for-people-obviously) _2025-05-09 · Will Kennard · Digital & Marketing Blog - Will Kennard_ I work with various content writers on a regular basis, be it in-house marketing teams, freelancers, founders or CEOs. And at some point during the work, there will inevitably be some target keywords. And what I am seeing more and more is people giving me content that is entirely generated with AI. You can spot it a mile off. Writing should be focused on something interesting - the value of… ## [The Gender Gap in SEO Publishing 2025](https://www.lidia-infante.com/post/gender-gap-in-seo-publishing) _2025-03-04 · Lidia Infante · Infante Heyes Ltd_ 64% of SEO articles are written by men, but things are steadily improving. Look at the numbers by publication, topic and performance. ## [28 newsletters that will make you a better SEO](https://www.lidia-infante.com/post/best-seo-newsletters) _2025-02-13 · Lidia Infante · Infante Heyes Ltd_ You don't need to read them all. In fact, you just need 5. This list will help you choose the ones for you. ## [15 books I read in 2024 and the lessons they taught me](https://www.lidia-infante.com/post/reading-list-2024) _2025-01-12 · Lidia Infante · Infante Heyes Ltd_ In 2024 I read 15 fiction and non-fiction books and learnt about behavioural economics, decision-making and managing a large SEO program. ## [Using Mermaid JS for Insanely Quick Diagramming](https://www.willkennard.com/digital-blog/using-mermaid-js-for-insanely-quick-diagramming) _2024-12-02 · Will Kennard · Digital & Marketing Blog - Will Kennard_ Somehow I have only just head about Mermaid! As someone who creates a lot of diagrams in ‘infinite canvas’ tools such as Figma or Freeform I am finding Mermaid a nice tool to get ideas down even faster, so I’ve put together this article with some examples in the hope you’ll find it just as useful. What is Mermaid? Mermaid is a JavaScript based framework for creating diagrams with plain text. Type… ## [The European Accessibility Act: What Business Leaders Need to Know](https://www.willkennard.com/digital-blog/european-accessibility-act) _2024-11-05 · Will Kennard · Digital & Marketing Blog - Will Kennard_ You may have heard about the European Accessibility Act which goes into effect in June 2025. You may also be thinking “oh crap, I have no idea what this is” - and trust me, you’re not the only one. Let’s have a quick look at what is is and how it may impact your business. Digital Accessibility Fundamentally, digital access is essential, and this should include people with disabilities. It is my…