#69 Catherine Hover | Fun isn't fluff. It’s the foundation.

Catherine Hover built a multi-location paint-and-sip business from scratch, pivoted through COVID, exited on her own terms, and is now building Palette, a female-focused co-working community in Saratoga Springs, New York. She calls herself a purveyor of fun, and she means it. In this episode, Catherine talks about using joy as a competitive advantage, the moment becoming a girl mom of four…