Inside Hollywood PR: A Conversation with Simon Halls

Guest Simon Halls — Co-Founder, Apex Public Relations; USC alum; one of the most influential entertainment publicists working today Host: Fred Cook, Director, USC Center for Public Relations Discussion Breakdown Introduction to Simon’s Career — 0:00 From USC to Warner Bros: A Non-Linear Start — 1:07 Launching McDonald’s in Russia & Early Global PR Lessons — 3:16 Returning to the U.S. and Joining…