# pr pros — RSS Amplifier

Recent posts from the 1 feeds in the RSS Amplifier directory that cover pr pros.

Page: <https://rssamplifier.com/topics/pr-pros>  
Feed: <https://rssamplifier.com/topics/pr-pros.md>

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## [4 dirty tricks that get journalists to open your emails](https://jonisweet.substack.com/p/pr-pitch-tactics-journalists-hate)

_2026-08-11 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

They work! Here’s why you should never use them.

## [The real reasons journalists turn down press trips](https://jonisweet.substack.com/p/why-journalists-decline-press-trip-invitations)

_2026-07-29 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

Scheduling conflicts top the list, but several other dealbreakers are completely within a PR pro's control.

## [This pitch technically did everything right—but still failed](https://jonisweet.substack.com/p/ai-pr-pitch-mistakes)

_2026-07-22 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

The pitch used AI in all the wrong ways. Here's how PR pros can avoid making the same mistakes.

## [Play the long game](https://jonisweet.substack.com/p/best-career-advice-for-pr-professionals)

_2026-07-15 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

The best career advice I've ever given came from a question I'd never been asked before.

## [I've never done this before.](https://jonisweet.substack.com/p/ive-never-done-this-before)

_2026-06-16 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

I need sources for a new assignment, and I have a surprise for subscribers.

## [Pitch me your most interesting client right now](https://jonisweet.substack.com/p/pitch-me-your-most-interesting-client)

_2026-06-10 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

I've got two print assignments, opportunities to write about fascinating people, oh, and an update about my busted wrist.

## [3 subject line power moves for PR pros](https://jonisweet.substack.com/p/subject-line-power-moves-pr-pros)

_2026-06-01 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

These simple ways can help you make a stronger first impression in a journalist's inbox.

## [5 affiliate marketing terms every PR pro should know](https://jonisweet.substack.com/p/affiliate-marketing-terms-publicists)

_2026-05-21 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

Affiliate marketing has its own vocabulary—and PR pros are increasingly expected to speak it. Here’s a glossary to help you talk the talk in your next pitch.

## [What PR pros can actually do to support journalists right now](https://jonisweet.substack.com/p/how-pr-pros-can-support-journalists)

_2026-05-14 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

A behind-the-scenes look at the financial realities of freelance journalism—and how PR pros can become better collaborators.

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_2026-05-14 · **Sponsored**_

Deployed a live API in minutes; one user spent under $10.

## [The “why now” factor behind every strong pitch](https://jonisweet.substack.com/p/media-pitch-timely-relevant)

_2026-04-30 · Joni Sweet · Joni Sweet's Press Opportunities & Media Insights_

If you want coverage for your clients, your pitch needs a reason to exist right now. These three tactics will help you find it.