Wiring Ferrari's to Reinventing Audio with IconiQ Founder Nima Saati

Nima Saati, founder of NIMA Technologies and the creator behind the sports-inspired Bluetooth speaker brand IconiQ. Nima shares how his journey from wiring Ferraris to licensing IP with the NFL led to a breakthrough in immersive, fan-first audio tech. This episode dives into his design obsession, licensing battles, and why he believes unification—not personalization—is the future of portable…