Season 7, Episode 28: Digital Advertising's M&A Resurgence (with Maor Sadra)

On this week's episode of the podcast, I am joined by Maor Sadra , the co-founder and CEO of INCRMNTAL , to discuss the current cycle of M&A in digital advertising and the industry-wide shift toward intelligence-based measurement. Maor is well-positioned to discuss this topic, as INCRMNTAL was recently acquired by Smartly . Maor and I analyze how acquisitions are moving away from simple inventory…