Ep 189 - Redefining Marketing with Purpose: The Givsly Story with Chad Hickey

Chad Hickey, founder and CEO of Givsly, discusses his journey from Arkansas to New York and the inception of Givsly, a company that aligns consumer and brand values through responsible advertising. Givsly has facilitated nearly $3 million in donations and emphasizes values-based marketing, which is crucial as 80% of consumers consider values when purchasing. Hickey highlights initiatives like…