#537 Leading a Heritage Brand: Logan Bird on the Future of Mephisto

On this episode of Shoe-In Show, Logan Bird, President and CEO of Mephisto USA, shares his vision for leading one of footwear's most respected heritage brands. From stepping into the CEO role to preserving Mephisto's legacy of European craftsmanship and exceptional comfort, Logan discusses how the company is evolving for a new generation of consumers through thoughtful innovation, strategic…