# marketing practice (audio feeds) — RSS Amplifier Recent posts from the 1 feeds in the RSS Amplifier directory that cover marketing practice. Page: Feed: --- ## [Ep465. The Last One (For Now)](https://omny.fm/shows/marketing-your-practice/ep465-the-last-one-for-now) _2026-06-20 · Marketing Your Practice_ After 465 episodes, I'm pressing pause on Marketing Your Practice. Not a full stop. Just a pause. In this episode, I share the honest story behind that decision - the two years of debilitating anxiety, the stage four prostate cancer diagnosis, and the philosophy that has carried me through every step of it. This is not happening to me. It is happening for me. It's the last MYP episode for now, and… [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/f6ce5bfc-b4dc-41da-aef9-b46b005b41aa/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Ep464. The Most Underrated Trust Moment in Your Practice](https://omny.fm/shows/marketing-your-practice/ep464-the-most-underrated-trust-moment-in-your-practice) _2026-05-31 · Marketing Your Practice_ Most chiropractors obsess over the new patient consult and the report of findings. But the moment that quietly decides whether a patient stays for life… is the one we treat as routine. In this episode, I unpack the most underrated trust moment in your entire practice - the adjustment - and the five things that quietly break presence on the table. I share the story of a patient who taught me what… [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/36d45533-9308-4a2a-b012-b459008bc233/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Ep463. The Goldmine You're Already Sitting On](https://omny.fm/shows/marketing-your-practice/ep463-the-goldmine-youre-already-sitting-on) _2026-05-24 · Marketing Your Practice_ You're not sitting on a marketing problem. You're sitting on a goldmine - and most chiropractors walk past it every single day. In this episode, I share how one of my clients reactivated 27 patients in just ten days. No ads. No agency. No automation. Just a hand-picked list, a simple offer, and three emails sent by her front desk. You'll learn the three elements of The Reactivation Blueprint - and… [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/57f44339-7bcc-4f97-b94e-b4520088214b/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Ep462. Your Systems Aren’t the Problem. Drift Is.](https://omny.fm/shows/marketing-your-practice/ep462-your-systems-aren-t-the-problem-drift-is) _2026-05-17 · Marketing Your Practice_ Your systems are sitting in a folder. Your team has quietly stopped living them. And the numbers are starting to tell the story. In this episode, I share why most practices don't suffer from a systems problem - they suffer from a drift problem. Small compromises. Quiet exceptions. The slow, invisible erosion of the standards you set when you first built the place. I'll walk you through the phrase… [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/f22d3c50-611b-4544-a083-b44b007c8bb3/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Ep461. Stop Creating Marketing Content. Start Creating PSAs.](https://omny.fm/shows/marketing-your-practice/ep461-stop-creating-marketing-content-start-creating-psas) _2026-05-10 · Marketing Your Practice_ You post. You wait. Crickets. The same handful of likes from the same handful of people. Nothing travels. In this episode, I unpack the shift that turned a string of ignored posts in our practice into content the community started actively pulling into football clubs, school groups and Facebook chats - without us asking. It's the difference between marketing content (which only ever reaches the… [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/34829b4b-4fff-448f-afbf-b44400207c49/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Ep460. Your Practice Has a Culture — The Question is Whether You Built It](https://omny.fm/shows/marketing-your-practice/ep460-your-practice-has-a-culture-the-question-is-whether-you-built-it) _2026-05-03 · Marketing Your Practice_ Most chiropractors think a bad hire is a people problem. It's not. It's a culture problem - and culture isn't what's printed on your website or pinned to the wall. It's what gets tolerated, celebrated, and ignored when you're not in the room. In this episode, I share an eighteen-month story that nearly broke me - and the three-part framework that came out of it: The Chiropractic Culture Code .… [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/73e01519-5a02-455e-9ba0-b43d00982fe1/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Ep459. The Care Plan Conversation Nobody's Teaching You](https://omny.fm/shows/marketing-your-practice/ep459-the-care-plan-conversation-nobodys-teaching-you) _2026-04-26 · Marketing Your Practice_ If that moment before a report of findings makes something tighten in your chest - you're not doing it wrong. You're doing it the way most of us were taught. But there's a reason it feels heavy. And it's not what you think. In this episode I share the reframe that changed the way every report of findings has felt for me over the last decade - the shift that turned selling into leadership and made… [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/9787b701-de8e-4738-8760-b436008315bc/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Ep458. The Chiropractor Nobody Knows](https://omny.fm/shows/marketing-your-practice/ep458-the-chiropractor-nobody-knows) _2026-04-19 · Marketing Your Practice_ If your marketing feels like it's reaching nobody, it probably is. Not because you're doing it wrong - because you're trying to speak to everyone. And a message for everyone is a message for no one. The brain doesn't stop for something that wasn't meant for it. In this episode, I share the Stand-Out Strategy - three questions that help you find the exact patient you were built to serve, and own it… [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/748590b5-1f75-4c06-8be4-b42f0085c4d5/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Ep457. The Hidden Reason You Can’t Switch Off From Your Practice](https://omny.fm/shows/marketing-your-practice/ep457-the-hidden-reason-you-can-t-switch-off-from-your-practice) _2026-04-12 · Marketing Your Practice_ You've built the systems. You've trained the team. You're thinking more like a CEO. So why does it still feel like everything depends on you? In this episode, I break down why leadership can still feel heavy-even when you're doing everything right-and how to start letting go of the weight. See omnystudio.com/listener for privacy information. [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/66839020-17ff-455b-87df-b42800756d61/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1) ## [Brisk AI News Briefings (Sponsored)](https://crawlproof.com/a/yNN4E9QfXJpU) _2026-04-12 · **Sponsored**_ Read AI summaries and listen to audio briefings for top stories. ## [Ep456.Why Patients Don’t Stay (And How to Build Trust That Lasts)](https://omny.fm/shows/marketing-your-practice/ep456-why-patients-don-t-stay-and-how-to-build-trust-that-lasts) _2026-04-06 · Marketing Your Practice_ Most chiropractors think patients don't continue care because of price, understanding, or commitment. But what if the real issue is trust? In this episode, I break down why patients don't stay-and how trust is built (or lost) through the experiences you create, not just the words you say. See omnystudio.com/listener for privacy information. [Listen](https://traffic.omny.fm/d/clips/bb6ed87f-43fa-440a-bbb0-ac15006a1910/ed9d78e2-1c17-4067-b5c4-ac15006deac3/c587060f-2de0-421e-b985-b4240042866d/audio.mp3?utm_source=Podcast&in_playlist=7f26c5f6-ed83-4c3d-a99c-ac15006dead1)