[Series Pt 4] The Simplest and MOST Potent Tweak to Make to Your Business Model Right Now (Without Burning Everything Down)

In other words, they aren't generating the volume of leads required to sell. As I've already covered, this isn't getting easier in the current environment – it's getting harder. The problem is two-fold – the leads are harder to get, and once you have them it's harder to sell to them. Most founders try to solve the problem in one of two ways: Chase more leads: Makes sense on the surface of it,…