Four Shades of Gray: The Amazon Kindle Platform

This entry in the Platform Studies series (which I’ve been enjoying quite a bit, mostly for its retro tech features) focuses less on the Kindle technology, which in itself is unremarkable, and more on the marketing of the product and how it’s affected readers, reading, publishing, etc. In this regard, I find the Kindle a bit like the iPod: the technology was already there, but someone had to get…