Law firm marketing: what the SRA rules allow

The short answer Law firm marketing means the ways a solicitors’ firm promotes its services and attracts prospective clients, including advertising, websites, SEO, social media, email, referrals and lead generation.Law firm marketing is permitted and largely unrestricted in channel, but two rules shape everything. Paragraph 8.9 of the SRA Code of Conduct prohibits unsolicited approaches […] The…