Bizcast: Fred Copestake on his book, “Ethical Selling”, in conversation with Subhanjan Sarkar

Fred Copstake Fred Copestake is the founder of Brindis. Over the last 25 years, he has travelled around the world 14 times, visiting 38 countries, working with 10,000 salespeople. Using this to understand the challenges salespeople face, he has taken what makes a difference in modern selling and explored this in his book ‘Selling Through Partnering Skills’. These ideas form the basis of his work…