Why Most Law Firm Content Falls Short —and What the Top Firms Do Differently

Are your competitors ranking over you in search, specifically AI overviews? In this episode, co-hosts Tanner Jones and Matt Smyers chat with David Arato, Founder of Lexicon Legal Content, to explore several strategies and tips that will improve your visibility and make your firm's content creation more efficient. In 2009, David began writing marketing content, utilizing his background in law to…