415 How Jen Govier Built HUX: From Gym Embarrassment to a Global Underwear Brand in 19 Countries

Quick Summary Jen Govier is the founder of HUX, a bamboo charcoal underwear brand designed to eliminate camel toe and keep women feeling confident and comfortable. In this conversation, Jen shares the origin story behind HUX — from a mortifying gym mirror moment to a product now sold in 19 countries — and the patient, intentional entrepreneurial journey that made it possible. In This Episode: The…