457 | The Cost of Not Doing Paper Camp with Katie Hunt

What did it cost you to not do Paper Camp last round? Not what it costs to join the program — we'll get to that. I'm talking about the other number. The invisible one. The wholesale orders you didn't land because your pricing wasn't dialed in. The reorders that never came through because you weren't sure how to follow up and you didn't know what to say, or when to send it. The stores that passed…