Episode #574: Why Most Creative Founders Build Busy Businesses Instead of Iconic Brands

If you have ever felt like you are doing all the things, posting every day, showing up consistently, working late, and the sales are still not reflecting that effort, this episode is for you. I am diving into one of the most important distinctions I have made in my entire business journey: the difference between building a business and building a brand. A business sells things when people need…