Episode #572: How to Build a Founder-Led Brand That People Remember and Trust

Are you the world's best kept secret? Ready to stop playing small and step into your iconic era as a creative founder? In this episode, I'm sharing my ICONIC framework for building a founder-led brand that people remember, trust, and buy from. We're talking about Identity, Conviction, Orientation, Narrative, Influence, and Cultural Imprint, and how these six pillars work with the 4V Frequency…