# innovative (audio feeds) — RSS Amplifier Recent posts from the 5 feeds in the RSS Amplifier directory that cover innovative. Page: Feed: --- ## How to Use Assessment Based Coaching To Drive Performance _2026-08-19 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19669876-how-to-use-assessment-based-coaching-to-drive-performance.mp3) ## The Coaching School Method For Building Custom Plans _2026-08-17 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19652823-the-coaching-school-method-for-building-custom-plans.mp3) ## Assessment-Based Coaching In Three Steps _2026-08-12 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19635970-assessment-based-coaching-in-three-steps.mp3) ## [S4:E1 - Setting the Right Tone w/ Gerry Brooks](https://share.transistor.fm/s/15940233) _2026-08-11 · AccuTrain Corporation · Innovative Schools Podcast_ Gerry Brooks joins the Innovative Schools Podcast to share practical ways educators and administrators can start the school year strong. From building relationships with colleagues and families to being a visible, supportive leader, Gerry explains how investing in people early can set the tone for the entire year. 🔑 Key Takeaways Prioritize relationships during the first weeks of school. Make… [Listen](https://media.transistor.fm/15940233/3fedeeb0.mp3) ## Assessment-Based Coaching That Actually Works _2026-08-10 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19628003-assessment-based-coaching-that-actually-works.mp3) ## Master Class #2: Coaching Recipes That Actually Work: Using DISc To Break Down Silos _2026-08-10 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19597279-master-class-2-coaching-recipes-that-actually-work-using-disc-to-break-down-silos.mp3) ## [9.1 Quadrillion yr Earth, Fluorescent Pollen, Granite Chip Verification, DeepMind Open-Sources Cyclone Warning, NVIDIA Rubin HBM Squeeze, Jacket Defeats AI Cameras, AI Designs Viruses & many more…](https://gandhikaruna.substack.com/p/91-quadrillion-yr-earth-fluorescent) _2026-08-09 · Gandhi Karuna · Innovation Snaps_ Fortnightly Snaps to Inspire Innovation in You - 0029H ## Assessments That Actually Change Behavior _2026-08-08 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19618503-assessments-that-actually-change-behavior.mp3) ## The AI Expert Rush ... Protect Yourself _2026-08-03 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19591917-the-ai-expert-rush-protect-yourself.mp3) ## Coaching Recipes That Actually Work: Master Class Volume One _2026-07-31 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19580057-coaching-recipes-that-actually-work-master-class-volume-one.mp3) ## [Ultra-Quiet Business Mini (Sponsored)](https://crawlproof.com/a/v6HkWTqmWebP) _2026-07-31 · **Sponsored**_ Compact business mini, ultra-quiet for focused work. ## [MIT solves Lidar CrossTalk, SK Hynix In-Memory AI, Inkjet Printed OLED, Samsung AI Glasses, Google's "Frozen" AI Chip, Intel's Glass Packaging, Future Predicting AI?, Engineered Crops & many more...](https://gandhikaruna.substack.com/p/mit-solves-lidar-crosstalk-sk-hynix) _2026-07-26 · Gandhi Karuna · Innovation Snaps_ Fortnightly Snaps to Inspire Innovation in You - 0028H ## Self-Coaching With AI _2026-07-25 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19547269-self-coaching-with-ai.mp3) ## The Coaching Recipe For Stronger Teams _2026-07-19 · The Coaching School_ Send us Fan Mail Welcome to Coaching Conversations We have created a NEW and Innovative line of books called Workplace Coaching Books . These books use QR codes with embedded audio and video lessons speaking directly to the reader. Each book comes with assessments and journal based coaching pages where they document what they've learned and what they've applied. In addition each book comes with… [Listen](https://www.buzzsprout.com/705024/episodes/19514219-the-coaching-recipe-for-stronger-teams.mp3) ## [India Quantum Computer by IBM, RoboPark, AI finds 4 new Superconductors, AI for Infineon Fab, ST Micro's Post Quantum Chip, Seeing Wireless Signal, AI Eyes for Dairy Farms, & many more...](https://gandhikaruna.substack.com/p/india-quantum-computer-by-ibm-robopark) _2026-07-13 · Gandhi Karuna · Innovation Snaps_ Bi-Weekly Snaps to Inspire Innovation in You - 0027H ## [Google's AI-powered arts museum, IBM breaks 1nm barrier, Oxford builds a Schrödinger's cat, Logarithmic AI chip, MIT robots long-term memory, JWST' Pink Planet, Red Lettuce Turned Green & many more...](https://gandhikaruna.substack.com/p/googles-ai-powered-arts-museum-ibm) _2026-06-28 · Gandhi Karuna · Innovation Snaps_ Bi-Weekly Snaps to Inspire Innovation in You - 0026H ## [Apple’s first approved AI agent, 3D transistors, Samsung’s HBM4E, Intel’s 18A handheld chip, automotive AI cockpits, quiet supersonic flight, Roaming in Orbit, terahertz sensing & many more...](https://gandhikaruna.substack.com/p/apples-first-approved-ai-agent-3d) _2026-06-14 · Gandhi Karuna · Innovation Snaps_ Bi-Weekly Snaps to Inspire Innovation in You - 0025H ## [S3:E11 - LIVE Season 3 Finale](https://share.transistor.fm/s/f055af32) _2026-06-08 · AccuTrain Corporation · Innovative Schools Podcast_ In this special live season finale of the Innovative Schools Podcast , Jordan brings together a panel of education experts—Katie Kinder, Kara Rigsby, Megan Diede, and Ernesto Mejia—to discuss how educators can make the most of their summer. Through stories, laughter, and practical advice, the panel explores the importance of rest, reflection, and renewal, while offering actionable ways to recharge… [Listen](https://media.transistor.fm/f055af32/61bc8f17.mp3) ## [Huawei tears up Moore's Law, NASA plans Moon base patrolled by hopping drones, 4 femtojoules switch, the first 2nm HPC, NVIDIA's N1X, AI Agronomist, TSMC's 1nm plan& many more...](https://gandhikaruna.substack.com/p/huawei-tears-up-moores-law-nasa-plans) _2026-06-01 · Gandhi Karuna · Innovation Snaps_ Bi-Weekly Snaps to Inspire Innovation in You - 0024H ## Collaboration by Design: Lessons from York College _2026-05-20 · Degrees of Impact_ In this episode, Seán Creighton sits down with Tamara Sniad, Executive Director of the Graham Center for Collaborative Innovation at York College of Pennsylvania, to explore what it takes to build a culture of collaboration across an institution. Tamara shares how intentional structures, relationships, and leadership practices can create stronger connections across campus and move ideas into… [Listen](https://www.buzzsprout.com/1206311/episodes/19177895-collaboration-by-design-lessons-from-york-college.mp3) ## [S3:E10 - Students Need the Skill of Self-Regulation w/ Brad Chapin](https://share.transistor.fm/s/40dc6857) _2026-05-19 · AccuTrain Corporation · Innovative Schools Podcast_ In this episode of the Innovative Schools Podcast , we sit down with Brad Chapin to explore the power of self-regulation—for both educators and students. Brad breaks down how stress impacts the brain and body, why many challenging behaviors are actually skill deficits, and how teachers can intentionally help students build healthier responses to emotions and adversity. From “lizard brain” moments… [Listen](https://media.transistor.fm/40dc6857/e311cf2b.mp3) ## [Find it on Amazon (Sponsored)](https://crawlproof.com/a/AeRWx3O9tB2j) _2026-05-19 · **Sponsored**_ Open the Amazon product listing to see details and availability ## [A spacecraft to rescue a dying Space telescope, world’s 50 most innovative robots, first waterproof self-flying camera, an algorithm inventing chip designs no human could, & 2 Petabyte Sim for Quantum](https://gandhikaruna.substack.com/p/a-spacecraft-to-rescue-a-dying-space) _2026-05-18 · Gandhi Karuna · Innovation Snaps_ Weekly Snaps to Inspire Innovation in You - 0023H ## [S3:E9 - Mindset Shifts That Change Classroom Behavior w/ Joseph Cope](https://share.transistor.fm/s/6970a064) _2026-05-05 · AccuTrain Corporation · Innovative Schools Podcast_ In this episode of the Innovative Schools Podcast , we welcome back Joseph Cope to explore a powerful shift in how educators approach student behavior. Instead of reacting to what students do, Joseph challenges us to look deeper—asking what skills students may be missing and how we can intentionally help them grow. From real classroom stories to practical frameworks, this conversation provides a… [Listen](https://media.transistor.fm/6970a064/af9715dc.mp3) ## Climate Change and the Future of Higher Ed (Earth Day Revisit with Bryan Alexander) _2026-04-22 · Degrees of Impact_ Earlier this year, we sat down with Bryan Alexander to discuss his latest book, Peak Higher Ed , where he explores the forces shaping the future of colleges and universities. One of the most urgent among them: climate change. In honor of Earth Day, we’re revisiting a powerful earlier conversation about his book Universities on Fire , which takes a deeper look at how climate change is already… [Listen](https://www.buzzsprout.com/1206311/episodes/19020537-climate-change-and-the-future-of-higher-ed-earth-day-revisit-with-bryan-alexander.mp3) ## [S3:E8 - What Multilingual Learners Really Need From You w/ Dr. Dorina Ebuwa](https://share.transistor.fm/s/c58de981) _2026-04-21 · AccuTrain Corporation · Innovative Schools Podcast_ In this episode of the Innovative Schools Podcast , we sit down with Dr. Dorina Ebuwa to unpack what it truly means to teach multilingual learners effectively. This powerful conversation goes beyond strategies and into mindset—challenging educators to reflect on their own “lens of life,” eliminate limiting beliefs, and create classrooms where every student is both supported and held to high… [Listen](https://media.transistor.fm/c58de981/92bcf0dc.mp3) ## [S3:E7 - More Than "Just A Teacher" w/ Jere Chang](https://share.transistor.fm/s/c2ee50d8) _2026-04-07 · AccuTrain Corporation · Innovative Schools Podcast_ In this episode of the Innovative Schools Podcast, Kevin sits down with gifted education teacher Jere Chang to explore how life experiences shape the way we show up for students. From an unexpected path into teaching to becoming a voice for educators through social media, Jere shares powerful insights on identity, student relationships, and what it truly means to make an impact. This conversation… [Listen](https://media.transistor.fm/c2ee50d8/12c9ad87.mp3) ## Higher Ed’s Inflection Point: Insights from Futurist Bryan Alexander _2026-03-25 · Degrees of Impact_ For more than a century, American higher education has operated on a simple premise: growth is good. More institutions, more students, more degrees -- all signals of progress. But what happens when that growth slows? In this episode, host Michelle Apuzzio is joined by futurist, researcher, and author Bryan Alexander to discuss his latest book, Peak Higher Ed . Together, they examine whether higher… [Listen](https://www.buzzsprout.com/1206311/episodes/18861914-higher-ed-s-inflection-point-insights-from-futurist-bryan-alexander.mp3) ## [How to Sell (Literally) Tons of Product](https://graphosproduct.com/how-to-sell-tons-of-product/) _2026-03-24 · Graphos Inc. · Product: Knowledge_ Episode Summary What does it actually take to sell tons of product … not as a metaphor, but by the truckload? In this episode of Product: Knowledge , Laurier Mandin shares real-world product marketing case studies where slow or stagnant sales turned into explosive growth. In one case, a barbecue product went from zero sales to 180 tons sold in just a few months . These examples reveal a consistent… [Listen](https://media.transistor.fm/f616c9c8/aae653e1.mp3) ## [S3:E6 - AI in Schools: Where to Start and What to Avoid w/ Dan Fitzpatrick](https://share.transistor.fm/s/2792dfe3) _2026-03-24 · AccuTrain Corporation · Innovative Schools Podcast_ Jordan and Kevin talk with AI educator Dan Fitzpatrick about what artificial intelligence means for today’s classrooms. Dan explains AI in practical terms, explores both its benefits and risks, and emphasizes that AI should enhance teaching and learning—not replace human thinking. The discussion focuses on intentional leadership, ethical use, and simple ways educators can begin using AI right now.… [Listen](https://media.transistor.fm/2792dfe3/c1f9e502.mp3) ## [S3:E5 - Four Skills for Classroom Management w/ Shaun Woodly](https://share.transistor.fm/s/11f1b39a) _2026-03-10 · AccuTrain Corporation · Innovative Schools Podcast_ In this episode of the Innovative Schools Podcast, Dr. Shaun Woodly explains that classroom management is more than rules and routines—it’s a professional skill educators can develop. By strengthening awareness, decision-making, action, and presence, teachers can create learning environments that balance structure, engagement, and psychological safety for students. 🔑Key Takeaways ✔️Classroom… [Listen](https://media.transistor.fm/11f1b39a/b8cc5c9c.mp3) ## The Mental Health Imperative: What Campus Leaders Need to Know Now _2026-02-25 · Degrees of Impact_ Student mental health has emerged as one of the defining leadership challenges in higher education. In this episode, Seán Creighton speaks with Sarah Doherty, Vice President of Collegiate Solutions at Alera Group , a national leader at the intersection of student wellness, health insurance, and institutional strategy. Drawing on her work with campuses across the country, Sarah offers insight into… [Listen](https://www.buzzsprout.com/1206311/episodes/18712754-the-mental-health-imperative-what-campus-leaders-need-to-know-now.mp3) ## [Home Internet From Space (Sponsored)](https://crawlproof.com/a/uWOu9614ebAJ) _2026-02-25 · **Sponsored**_ Residential satellite internet that brings connectivity to homes beyond conventional networks ## [S3:E4 - Building Cultural Awareness Through Questions & Intentionality w/ Robert Jackson](https://share.transistor.fm/s/969961af) _2026-02-24 · AccuTrain Corporation · Innovative Schools Podcast_ Jordan and Will sit down with Robert Jackson to explore what cultural awareness really means in schools—and why it starts with respect, acceptance, and genuine curiosity . Robert shares stories that highlight how easy it is for adults (and students) to make assumptions, and why asking better questions is one of the most powerful ways to build connection. The conversation also introduces a simple… [Listen](https://media.transistor.fm/969961af/33f8a556.mp3) ## [S3:E3 - 50 Outside-the-Box Strategies on How to Reduce Absenteeism](https://share.transistor.fm/s/3b71e33b) _2026-02-10 · AccuTrain Corporation · Innovative Schools Podcast_ Recorded at the Innovative Schools Summit (San Antonio, Dec 2025), Kevin facilitates a rapid 50 in 50 panel where five experts share 50 practical ideas to boost attendance. The big message: Attendance is a culture signal—improve belonging, remove barriers, and make school worth showing up for. 👥 Featured Speakers Charles Williams - Previously a CPS administrator & founder of C.W. Consulting, with… [Listen](https://media.transistor.fm/3b71e33b/fe92e642.mp3) ## [Printing on your Nail, "Revoicing" Patients, AI models updates incl., Stanfords Medicine AI, Microscopic Robot, Robo for Pets, Space Updates, Chips from NXP, TDK, TI & more...](https://gandhikaruna.substack.com/p/printing-on-your-nail-revoicing-patients) _2026-02-10 · Gandhi Karuna · Innovation Snaps_ Bi-Weekly Snaps to Inspire Innovation in You - 0022H ## Designing Professional Communities That Actually Matter _2026-01-28 · Degrees of Impact_ In this episode, we take a hard look at what real peer connection actually requires and why it’s so difficult to sustain. We're joined by Jackson Boyar , co-founder and CEO of RallyBoard , to explore a model that prioritizes intentional peer groups, shared responsibility, and human interaction over algorithm-driven noise. Together, we unpack what meaningful connection really looks like, how… [Listen](https://www.buzzsprout.com/1206311/episodes/18546879-designing-professional-communities-that-actually-matter.mp3) ## [The AI Supercomputer That Thinks Like a City: Inside Nvidia's $10 Million Brain](https://gandhikaruna.substack.com/p/the-ai-supercomputer-that-thinks) _2026-01-08 · Gandhi Karuna · Innovation Snaps_ At CES 2026, Nvidia stopped selling computers and started selling intelligence factories. ## [Innovative Semiconductor Products Expected in 2026, across Six Pillars of Chip Landscape](https://gandhikaruna.substack.com/p/innovative-semiconductor-products) _2026-01-03 · Gandhi Karuna · Innovation Snaps_ A look into the 2026 Semiconductor Playbook outlining 30+ Key Launches expected across 2nm, AI, Interconnect, Alternate Compute, Memory, Packaging, Analog & RF ## Educating for the Common Good: Liberal Arts, Applied Learning, and Civic Purpose _2025-12-03 · Degrees of Impact_ We sit down with William G. (Jerry) Berberet , the 2025 recipient of the prestigious Ernest L. Boyer Award and the founding executive director of what is now the New American Colleges & Universities. Jerry reflects on his decades in academia, the enduring moral vision of Ernest Boyer, the role of leadership and innovation, and his compelling, purpose-driven vision for higher education -- an… [Listen](https://www.buzzsprout.com/1206311/episodes/18253815-educating-for-the-common-good-liberal-arts-applied-learning-and-civic-purpose.mp3) ## Building on the Legacy of Florida’s Oldest Private College _2025-11-19 · Degrees of Impact_ Florida Southern College President Jeremy Martin reflects on his first year leading the state’s oldest private institution. He discusses accessibility, tradition, Frank Lloyd Wright architecture , student needs, and the launch of FSC’s new School of Architecture . Host: Michelle Apuzzio Thank you for tuning in to this episode of Degrees of Impact, where we explore innovative ideas and the people… [Listen](https://www.buzzsprout.com/1206311/episodes/18190688-building-on-the-legacy-of-florida-s-oldest-private-college.mp3) ## From Burnout to Balance: How Positive Education is Changing Teacher Preparation _2025-10-29 · Degrees of Impact_ We talk with Kelly Smith , assistant professor of Education at Russell Sage College , about how Positive Education is transforming teacher preparation and classroom culture. Drawing from her years as a teacher and administrator, Kelly shares how these practices help educators foster well-being, both for their students and for themselves, and how Russell Sage became the first college to partner… [Listen](https://www.buzzsprout.com/1206311/episodes/18029560-from-burnout-to-balance-how-positive-education-is-changing-teacher-preparation.mp3) ## [Words That Make Wins for Product Teams, with Ali Rakhimov](https://graphosproduct.com/words-that-make-wins-ali-rakhimov-when-pigs-fly-author/) _2025-10-14 · Graphos Inc. · Product: Knowledge_ Product manager, entrepreneur, and author Ali Rakhimov joins Laurier Mandin to talk about how better communication can make even the most ambitious products take flight. From building payment kiosks for K–12 schools to leading multimillion-dollar initiatives at Macy’s, Ali shares how simplicity, idioms, and “stupid” questions can cut through complexity and bring teams together. This conversation… [Listen](https://media.transistor.fm/e29ed334/6edf5630.mp3) ## [The Psychology of Premium Product Pricing: What Makes Buyers Pay More](https://graphosproduct.com/psychology-premium-pricing-what-makes-buyers-pay-more/) _2025-09-25 · Graphos Inc. · Product: Knowledge_ Why do some buyers eagerly drop thousands on a luxury item, then balk at paying a fraction of that for something useful and well-made? In this solo episode of Product: Knowledge , Laurier Mandin unpacks the Premium Buyer Paradox and explores the psychology behind premium pricing. From Dyson’s visible engineering, to Bang & Olufsen’s design-driven luxury, to Montblanc’s identity-making pens, you’ll… [Listen](https://media.transistor.fm/aceb7806/045a0437.mp3) ## [Responsible AI in Higher Ed and Beyond](https://nacu.edu/nacu-programs/podcast/) _2025-09-24 · Degrees of Impact_ Artificial intelligence has long been part of our world, but the rapid rise of generative AI has brought new urgency to questions of how we use it and how we use it responsibly. In this episode of Degrees of Impact , host Michelle Apuzzio speaks with Dr. Jeffrey Allan , assistant professor and director of the Institute for Responsible Technology at Nazareth University . Together, they explore the… [Listen](https://www.buzzsprout.com/1206311/episodes/17868339-responsible-ai-in-higher-ed-and-beyond.mp3) ## [Leading Through Change in Higher Education](https://nacu.edu/nacu-programs/podcast/) _2025-08-20 · Degrees of Impact_ In the season six premiere of the (renamed!) NACU podcast, Barry Dornfeld, principal at the Center for Applied Research (CFAR) unpacks why change in higher education is uniquely complex, the common missteps leaders make when driving transformation, and how institutions can emerge from disruption positioned for long-term success while staying true to their missions. Drawing on his background as an… [Listen](https://www.buzzsprout.com/1206311/episodes/17658958-leading-through-change-in-higher-education.mp3) ## [The Missing Link Between Great Products and Great Sales, with Heather Inocencio](https://graphosproduct.com/missing-link-between-great-products-great-sales-with-heather-inocencio/) _2025-07-08 · Graphos Inc. · Product: Knowledge_ Building great products is only half the battle—the other half is building them with marketing success baked in from Day One. Too many product teams operate in isolation, creating features customers don't understand or positioning that marketing can't sell. Heather Inocencio has cracked the code on building product teams that inherently understand marketing needs. With over 30 years of product… [Listen](https://media.transistor.fm/610d3c6d/229216ee.mp3) ## [Getting from DTC to Retail Without Wasting Time and Money, with Paul Jarrett](https://graphosproduct.com/dtc-to-retail-paul-jarrett/) _2025-03-04 · Graphos Inc. · Product: Knowledge_ The path from direct-to-consumer to retail success is something many product makers dream about, but it's also where countless promising products have gone to die. Bad logistics choices, bloated inventory, and unnecessary costs can sink even great products before they ever reach a store shelf. Paul Jarrett, co-founder and CEO of Bulu, has created a unique solution to help brands bridge this… [Listen](https://media.transistor.fm/44b31d11/66019ad1.mp3) ## [Making Customers Say, “I Need That” – The Art of Irresistible Products](https://graphosproduct.com/making-customers-say-i-need-that-the-art-of-irresistible-products/) _2024-10-18 · Graphos Inc. · Product: Knowledge_ In this special episode, host Laurier Mandin introduces his new book, "I Need That: Creating and Marketing Products People Are Compelled to Buy." Drawing from over 30 years of marketing experience, Laurier shares key insights on how to create products that resonate deeply with consumers. Key points covered: The psychology behind why people buy certain products How to transform a product from a… [Listen](https://media.transistor.fm/00437fac/e102b0fd.mp3)