In the Know with Kelly Grafton: Cold call stats that answer your biggest questions

In this episode, Kelly Grafton sits down once again with Dr. Bitty Balducci, Assistant Professor of Marketing and cold call researcher, to unpack the questions SDRs ask most often. Using fresh data from MemoryBlue calls, Bitty reveals what the numbers really say about common scenarios and sales techniques. You’ll learn: - The average success rate of cold calls at MemoryBlue and how it compares to…