hoyle: audio

Pick anything below and it plays in the bar at the foot of the window — and keeps playing while you go on browsing the directory.

1. 1▶Founder-led selling works… until it doesn’t.Mastering Sales and Negotiations10:51
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2. 2▶Start-ups, Scale-ups and SPINMastering Sales and Negotiations31:39
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3. 3▶Turning AI from a Buzzword into a Sales AdvantageMastering Sales and Negotiations6:51
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4. 4▶Building a Practical AI-First Sales OrganisationMastering Sales and Negotiations45:29
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5. 5▶Curiosity that converts: The art of better questioningMastering Sales and Negotiations11:00
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6. 6▶Tuned In: How customer listening creates actionable insightsMastering Sales and Negotiations46:22
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7. 7▶Why internal buy-in makes or breaks dealsMastering Sales and Negotiations8:48
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8. 8▶The Double Negotiation: The Art of the Internal and External DealMastering Sales and Negotiations48:43
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9. 9▶AI can do the research, but it can’t build the relationshipMastering Sales and Negotiations6:17
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10. 10▶Sales enablement reimagined — Where AI ends and humans beginMastering Sales and Negotiations49:49
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11. 11▶How to be the conductor of your own corporate orchestraMastering Sales and Negotiations7:04
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12. 12▶Why you need to embrace two-faced strategies in the new era of buyingMastering Sales and Negotiations51:49
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13. 13▶Working Collaboratively to Solve ProblemsMastering Sales and Negotiations9:56
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14. 14▶Beyond Sales: Creating Value Across Every Customer TouchpointMastering Sales and Negotiations46:03
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15. 15▶The Evolution of Sales Events - Three Key TakeawaysMastering Sales and Negotiations17:09
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16. 16▶The Evolution of Sales Events – Driving the Transformative JourneyMastering Sales and Negotiations40:14
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17. 17▶From technical experts to commercially effective salespeopleMastering Sales and Negotiations11:18
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18. 18▶From tech talk to revenue: Turning technical expertise into sales successMastering Sales and Negotiations51:06
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19. 19▶Aligning Sales & Marketing for Maximum ImpactMastering Sales and Negotiations8:49
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20. 20▶Sales Marketing AlignmentMastering Sales and Negotiations47:51
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21. 21▶Persuasive Presentations in B2B SalesMastering Sales and Negotiations10:21
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22. 22▶Building PersuasionMastering Sales and Negotiations49:28
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23. 23▶Negotiating For YouMastering Sales and Negotiations29:17
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24. 24▶The Ten CommandmentsMastering Sales and Negotiations28:18
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25. 25▶Dirty TricksMastering Sales and Negotiations25:20
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