For Lagging Automakers: Stop Pouring Money Into The Wrong Powertrains

If you’re a company like Honda, Toyota, GM, Ford, Nissan, or any other volume manufacturer that’s still playing catchup on electrification, the next few years will decide whether you remain a real product company or slowly turn into a dealer network for stronger players. Capital is finite. Engineering talent is ... [continued] The post For Lagging Automakers: Stop Pouring Money Into The Wrong…