How Nutrafol CEO Cindy Gustafson is reaching men, growing retention with tech and plotting expansion

Cindy Gustafson has checked off a laundry list of accomplishments during her first 18 months as CEO of Nutrafol. This includes an app launch designed to improve retention and a product release tailored to reach one of its smallest customer demographics in men over 50. These rollouts happened while she led the team toward double-digit growth during 2025, her first full year as CEO, on a path to…