# global e-commerce (audio feeds) — RSS Amplifier Recent posts from the 2 feeds in the RSS Amplifier directory that cover global e-commerce. Page: Feed: --- ## [Why Global Expansion Should Never Be an Afterthought: Webb Stevens, COO, Swap Commerce](https://global-e-commerce-tech-talks.simplecast.com/episodes/webb-stevens-of-swap-commerce-why-global-expansion-should-never-be-an-afterthought-KKSsjjaq) _2026-07-06 · michael@meleblanc.co (Webb Stevens) · Global eCommerce Leaders Podcast_ Global e-commerce expansion has long intimidated even sophisticated retailers and brans — but according to this episode's guest, Webb Stevens, Chief Operating Officer of Swap Commerce, that fear is now solvable with technology, not tolerance. Stevens, whose career spans high-growth operating roles at Avalara and Qualtrics plus time as an investor and board advisor, joins the podcast to explain why… [Listen](https://cdn.simplecast.com/media/audio/transcoded/34a41864-7f8f-466e-bd73-c7c06de4d535/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/audio/group/18311222-13ad-4899-8523-9170152049b8/group-item/a685f119-0392-43e6-b559-6b827e03ee14/128_default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [Which Market Should You Enter First? | GEP ep.7](https://podcasters.spotify.com/pod/show/globalecomm/episodes/Which-Market-Should-You-Enter-First---GEP-ep-7-e3lk61k) _2026-07-06 · Andy Hooper · Expandly: Global E-Commerce Insights_ In this episode, we dive deep into the complexities of international market expansion for brands. While many aspire to enter the U.S. market due to its size and potential, we reveal why this might not be the best first move for most brands. Join us as we explore: The critical difference between market size and brand readiness. Three distinct types of markets to consider for expansion: adjacent… [Listen](https://anchor.fm/s/56acbec/podcast/play/122344948/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-3%2F427299997-44100-2-1d00ad3e737b2.m4a) ## [Global Trade in Flux with Kate Muth, Executive Director of the International Mailers Advisory Group (IMAG)](https://global-e-commerce-tech-talks.simplecast.com/episodes/global-trade-in-flux-with-kate-muth-executive-director-of-the-international-mailers-advisory-group-imag-iPjVdiqo) _2026-06-30 · michael@meleblanc.co (Kate Muth) · Global eCommerce Leaders Podcast_ In this episode of the Global eCommerce Leaders Podcast, Michael LeBlanc and Jim Okamura welcome Kate Muth, Executive Director of the International Mailers Advisory Group (IMAG) , for an essential conversation on the rapidly evolving world of global e-commerce, international shipping, tariffs, and cross-border trade. As geopolitical uncertainty, changing trade policy, and new customs regulations… [Listen](https://cdn.simplecast.com/media/audio/transcoded/34a41864-7f8f-466e-bd73-c7c06de4d535/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/audio/group/40613b39-b0c3-4795-934f-3aa15fb7e210/group-item/fbd47d4b-05f6-4387-b6a1-f41ddb84aa30/128_default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [The hidden cost of expanding too early and how to AVOID it | GEP ep.6](https://podcasters.spotify.com/pod/show/globalecomm/episodes/The-hidden-cost-of-expanding-too-early-and-how-to-AVOID-it--GEP-ep-6-e3laepd) _2026-06-29 · Andy Hooper · Expandly: Global E-Commerce Insights_ In this episode of the Global Expansion Pathway series, we dive deep into the critical topic of premature expansion and how it can jeopardize a growing brand. Many founders mistakenly believe that expanding into new markets is a bold move, but it can often lead to disastrous consequences if done before a company is truly ready.Join us as we explore the emotional triggers that lead to premature… [Listen](https://anchor.fm/s/56acbec/podcast/play/122026221/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-26%2F426875059-44100-2-fe9fd4b572b59.m4a) ## [If I had to Expand a Brand Again in 2026 I'd do THIS](https://podcasters.spotify.com/pod/show/globalecomm/episodes/If-I-had-to-Expand-a-Brand-Again-in-2026-Id-do-THIS-e3l0tp9) _2026-06-22 · Andy Hooper · Expandly: Global E-Commerce Insights_ In this episode, we dive deep into the essential steps for successfully expanding your brand globally. If you had to rebuild your brand from scratch, would you do it the same way? Our host shares invaluable insights gained from years of working with international brands, highlighting the key differences in strategy that can make or break your expansion efforts.What You'll Learn:The importance of… [Listen](https://anchor.fm/s/56acbec/podcast/play/121713897/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-19%2F426456797-44100-2-28f5f4d63843f.m4a) ## [Going Global in Uncertain Times with Matthew Merrilees, CEO North America, Global-e](https://global-e-commerce-tech-talks.simplecast.com/episodes/going-global-in-uncertain-times-with-matthew-merrilees-ceo-north-america-global-e-lW1FmBa4) _2026-06-22 · michael@meleblanc.co (Matthew Merrilees) · Global eCommerce Leaders Podcast_ As global trade faces unprecedented disruption, international eCommerce remains one of the most compelling growth opportunities for retailers and brands. On this cross-over episode from The Voice of Retail podcast, hosts Michael LeBlanc and Jim Okamura welcome Matthew Merrilees , CEO North America at Global-e for a deep dive into the future of cross-border commerce and global retail expansion.… [Listen](https://cdn.simplecast.com/media/audio/transcoded/34a41864-7f8f-466e-bd73-c7c06de4d535/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/audio/group/f938f978-d5c8-4ee9-8ab5-7eabcfb80ebb/group-item/70a46d68-3600-4651-ae28-412ac3234be3/128_default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [How Expansion ACTUALLY Scales Brands | GEP ep.4](https://podcasters.spotify.com/pod/show/globalecomm/episodes/How-Expansion-ACTUALLY-Scales-Brands--GEP-ep-4-e3kl96o) _2026-06-15 · Andy Hooper · Expandly: Global E-Commerce Insights_ In this episode, we dive deep into the challenges brands face when they hit a growth ceiling, often plateauing around $3 million to $10 million in revenue. Discover why simply pushing harder with more ads or new products isn't the solution.We share a compelling case study of a brand that was genuinely stuck at $5 million, despite having a great product and a passionate customer base. Learn how… [Listen](https://anchor.fm/s/56acbec/podcast/play/121332376/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-11%2F425944707-44100-2-bfb993b1affc8.m4a) ## [What Nobody Tells You About Global Expansion | GEP ep.3](https://podcasters.spotify.com/pod/show/globalecomm/episodes/What-Nobody-Tells-You-About-Global-Expansion--GEP-ep-3-e3kl953) _2026-06-15 · Andy Hooper · Expandly: Global E-Commerce Insights_ In this eye-opening episode of our Global Expansion Pathway series, we dive deep into the often-overlooked realities of international expansion. While many founders see new markets as a golden opportunity for growth, the truth is that expansion can be fraught with challenges that aren't immediately visible.Join us as we explore five critical truths that every brand should understand before… [Listen](https://anchor.fm/s/56acbec/podcast/play/121332323/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-11%2F425944628-44100-2-ac14eb9a4a51b.m4a) ## [7 Mistakes Brands Make When They Expand Internationally | GEP ep.2](https://podcasters.spotify.com/pod/show/globalecomm/episodes/7-Mistakes-Brands-Make-When-They-Expand-Internationally--GEP-ep-2-e3kgc8i) _2026-06-12 · Andy Hooper · Expandly: Global E-Commerce Insights_ In this episode, we dive deep into the common pitfalls brands face when expanding globally. Drawing from extensive experience with brands across various industries, we outline seven critical mistakes that can derail your international growth efforts.From failing to validate demand before launching to the dangers of copy-paste marketing, we explore how moving too fast without proper control can… [Listen](https://anchor.fm/s/56acbec/podcast/play/121171666/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-8%2F425730405-44100-2-2353ee66a5d8.m4a) ## [Why most brands crash when they expand globally | GEP episode 1](https://podcasters.spotify.com/pod/show/globalecomm/episodes/Why-most-brands-crash-when-they-expand-globally--GEP-episode-1-e3kgbvg) _2026-06-08 · Andy Hooper · Expandly: Global E-Commerce Insights_ In this episode of the Global Expansion Pathway series, CEO Andy Hooper dives into the critical reasons why many brands fail when expanding globally and how to avoid these pitfalls. Using the analogy of learning to ride a bike, we explore the importance of having "stabilizers" in place before accelerating into new markets.Join him as he shares a real-life case study of a brand that attempted to… [Listen](https://anchor.fm/s/56acbec/podcast/play/121171376/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-8%2F425730039-44100-2-8caa80e00de5d.m4a) ## [From any door to your door (Sponsored)](https://crawlproof.com/a/vZ7HIl1q2EsP) _2026-06-08 · **Sponsored**_ Book rides, errands, deliveries, groceries and home help in one app ## [The International Retail Playbook with Roberto Croce, Former SVP International, American Eagle Outfitters](https://global-e-commerce-tech-talks.simplecast.com/episodes/the-international-retail-playbook-with-roberto-croce-former-evp-global-international-american-eagle-waN7W__3) _2026-06-01 · michael@meleblanc.co (Roberto Croce, Jim Okamura) · Global eCommerce Leaders Podcast_ On this episode of The Global eCommerce Leaders Podcast, co-hosts Michael LeBlanc and Jim Okamura welcome Roberto Croce, former Senior Vice President of International at American Eagle Outfitters, for a deep and insightful conversation on what it takes to build, scale, and sustain retail brands across global markets. Drawing on a remarkable 30-year career at American Eagle, Roberto shares lessons… [Listen](https://cdn.simplecast.com/media/audio/transcoded/34a41864-7f8f-466e-bd73-c7c06de4d535/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/audio/group/092b1a50-a5bd-4a34-90c5-3c95055a09f3/group-item/69a1b021-1854-4bd3-ae43-36309b0ba449/128_default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [War, Freight & Cross-Border Chaos: How Global Brands Build Supply Chains That Survive Anything with Jes Crownover and Patrick Riley from Livingston International](https://global-e-commerce-tech-talks.simplecast.com/episodes/war-freight-cross-border-chaos-how-global-brands-build-supply-chains-that-survive-anything-with-jes-crownover-and-patrick-riley-from-livingston-7_zW983G) _2026-05-05 · michael@meleblanc.co (Jes Crownover, Patrick Riley) · Global eCommerce Leaders Podcast_ On this episode of the Global Ecommerce Leaders podcast, literally ripped from the headlines, host Michael LeBlanc and co-host Jim Okamura sit down with Livingston International executives Jes Crownover, VP of Ecommerce and Digital Solutions, and Patrick Riley, Director of North American Ecommerce, to examine how geopolitical disruption is reshaping the future of cross-border trade. Against the… [Listen](https://cdn.simplecast.com/media/audio/transcoded/34a41864-7f8f-466e-bd73-c7c06de4d535/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/audio/group/e4238d32-3b06-4b6c-9532-c9bd7535af4d/group-item/747c34e8-9bad-4875-a7a7-a08be5bc363e/128_default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [Navigating Global Trade Chaos with Jes Crownover, VP e-Commerce & Digital Solutions, Livingston International](https://global-e-commerce-tech-talks.simplecast.com/episodes/navigating-global-trade-chaos-with-jes-crownover-vp-e-commerce-digital-solutions-livingston-international-ukTkpMFY) _2026-03-23 · michael@meleblanc.co (Jess Crownover) · Global eCommerce Leaders Podcast_ In this episode of the Global eCommerce Leaders Podcast , hosts Michael LeBlanc and Jim Okamura welcome Jes Crownover, Vice President, e-Commerce & Digital Solutions, to discuss the rapidly changing world of cross-border e-commerce. From tariffs and customs compliance to de minimis, data readiness, AI, and reverse logistics, this episode offers a masterclass for brands navigating global trade… [Listen](https://cdn.simplecast.com/media/audio/transcoded/34a41864-7f8f-466e-bd73-c7c06de4d535/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/audio/group/b71f1b12-80ba-4d68-a1a6-67c686b5ae70/group-item/9cddbe8d-fcca-411c-837a-cb6d9df8b533/128_default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [Step-by-Step Guide to European Expansion: A Strategic Phased Approach](https://podcasters.spotify.com/pod/show/globalecomm/episodes/Step-by-Step-Guide-to-European-Expansion-A-Strategic-Phased-Approach-e3erbvd) _2026-02-26 · Andy Hooper · Expandly: Global E-Commerce Insights_ Europe offers massive growth opportunities, but expansion isn’t a one-step move. Different countries mean different rules, different markets, and different customer expectations, so having a clear plan matters. Today, we’re breaking down a smart, phased approach to expanding across Europe. We’ll talk about where to begin, what to get ready for, and how to scale gradually, with partners like… [Listen](https://anchor.fm/s/56acbec/podcast/play/115240365/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-9%2F972689ce-5141-111d-ffab-a1b985210f3d.m4a) ## [How AI Helps Brands Expand into New Markets](https://podcasters.spotify.com/pod/show/globalecomm/episodes/How-AI-Helps-Brands-Expand-into-New-Markets-e3erbk4) _2026-02-19 · Andy Hooper · Expandly: Global E-Commerce Insights_ As ecommerce keeps evolving, brands are increasingly turning to artificial intelligence to stay competitive and grow faster, especially when expanding into international markets. In 2026, AI isn’t just a nice-to-have anymore; it’s a core part of modern branding and marketing strategies. In this episode, we’ll explore how AI-powered branding helps businesses build stronger customer relationships,… [Listen](https://anchor.fm/s/56acbec/podcast/play/115240004/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-9%2Fa3431007-d910-caa4-e6ea-8119ac7163fb.m4a) ## [What Happens If Your Product Is Flagged by Trading Standards](https://podcasters.spotify.com/pod/show/globalecomm/episodes/What-Happens-If-Your-Product-Is-Flagged-by-Trading-Standards-e3er6n1) _2026-02-12 · Andy Hooper · Expandly: Global E-Commerce Insights_ Many ecommerce brands ask the same question: “What happens once my product is live – and what if something goes wrong?” When you use Expandly’s Responsible Person and compliance services, our support doesn’t stop at onboarding or product launch. We continue to represent and assist clients if issues arise with UK Trading Standards or EU Market Surveillance Authorities. Over the last two months… [Listen](https://anchor.fm/s/56acbec/podcast/play/115234977/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-9%2F21a62fc5-dff6-3716-b396-9f210236a77f.m4a) ## [Global Leaders Reunite: Insights from the GELF NYC Dinner and What’s Ahead for 2026](https://global-e-commerce-tech-talks.simplecast.com/episodes/global-leaders-reunite-insights-from-the-gelf-nyc-dinner-and-whats-ahead-for-2026-o759FhgE) _2025-11-13 · michael@meleblanc.co (Michael LeBlanc) · Global eCommerce Leaders Podcast_ In this episode of The Global Ecommerce Leaders Podcast , hosts Michael LeBlanc and Jim Okamura deliver a comprehensive deep dive into the state of global retail and ecommerce, anchored by insights from the recent GELF NYC reboot dinner —the first major in-person gathering of the community in some time. With global executives from leading international brands in the room, the event served as both… [Listen](https://cdn.simplecast.com/audio/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/f9264815-5f74-4d87-9655-a8b1572723fb/audio/7568ed25-a8de-4e82-8f30-36338c4d3079/default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [From TikTok Shops to Target Plus to AI Tools: Jessie Chen of ChannelEngine on Social Commerce and the Latest Seller Trends](https://global-e-commerce-tech-talks.simplecast.com/episodes/from-tiktok-shops-to-target-plus-to-ai-tools-jessie-chen-of-channelengine-on-social-commerce-and-the-latest-seller-trends-fm8IbsDx) _2025-10-15 · michael@meleblanc.co (Jessie Chen) · Global eCommerce Leaders Podcast_ In this dynamic episode of the Global eCommerce Leaders Podcast , hosts Michael LeBlanc and Jim Okamura welcome Jessie Chen, Go To Market Lead at ChannelEngine , to explore the evolving landscape of global marketplaces, omnichannel integration, and the rise of AI-powered commerce. Jessie begins with her unexpected career path—from special education teacher and humanitarian program designer in… [Listen](https://cdn.simplecast.com/audio/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/9e6bb556-4795-4fb6-8669-6531752c7eb0/audio/c81bb569-2ddc-48b3-a58d-97eb59e9b31a/default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [Global Trade Uncertainty, GELF’s Reboot, Dinner in The Big Apple, and the Road to 2026!](https://global-e-commerce-tech-talks.simplecast.com/episodes/global-trade-uncertainty-gelfs-reboot-dinner-in-the-big-apple-and-the-road-to-2026-gOsS34a2) _2025-10-03 · michael@meleblanc.co (Michael LeBlanc) · Global eCommerce Leaders Podcast_ In the latest episode of The Global eCommerce Leaders Podcast , co-hosts Michael LeBlanc and Jim Okamura return to the mic to tackle one of the most pressing issues in international retail: uncertainty in global commerce . From the shifting dynamics of tariffs and the elimination of de minimis thresholds to the resilience of brands doubling down on cross-border strategies, this conversation is… [Listen](https://cdn.simplecast.com/audio/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/b9fb3104-8f48-4704-b78c-48fae2d81b08/audio/1a64a45f-4740-421b-9cb2-5e839d147b3c/default_tc.mp3?aid=rss_feed&feed=3JpEFWlt) ## [8.1% APY Plus Free Stock (Sponsored)](https://crawlproof.com/a/OHwFeKwWsOHb) _2025-10-03 · **Sponsored**_ Claim 8.1% APY and up to $1,030 in SK hynix and Nvidia stock. ## [Global e-Commerce Leaders Forum Reset: Jim Okamura, Co-Founder of GELF, with a tribute to Kent Allen and sharing "What's Next"](https://global-e-commerce-tech-talks.simplecast.com/episodes/global-e-commerce-leaders-forum-reset-jim-okamura-co-founder-of-gelf-with-a-tribute-to-kent-allen-and-sharing-whats-next-UuWl4ABz) _2025-04-09 · michael@meleblanc.co (Jim Okamura) · Global eCommerce Leaders Podcast_ In this insightful new installment of the Global e-Commerce Leaders Podcast, host Michael LeBlanc reconnects with Jim Okamura, Co-Founder of the Global eCommerce Leaders Forum (GELF) , to discuss the future of global retail, the evolving mission of GELF, and how the community is responding to today’s rapidly changing international marketplace. They begin by reflecting on the legacy of the late… [Listen](https://cdn.simplecast.com/audio/044f7fb8-62a1-427e-ba1c-5f1128f14121/episodes/83b1a681-f87c-4f5b-9c5f-27004a31e114/audio/c53b61b5-7dad-4052-8a58-df604638315d/default_tc.mp3?aid=rss_feed&feed=3JpEFWlt)