Why Your Facebook Ads Aren’t Converting (And How to Fix It Without More Content or Spend)

Lucy didn’t have a traffic problem. She had a conversion problem. Her ads were getting clicks. People were watching. Some were even opting in. But very few were buying. If that sounds familiar, you don’t need better ads. You need a better conversion system. In this post, I’ll show you why most Facebook ads don’t convert and what to fix first. What is a Conversion Rate? Understanding conversion…