Episode #70 – John & Joe Gaither, CEO & CMO of Feetures

John and Joe Gaither are two of four siblings representing the second generation (with excellence) of Feetures, a business at the forefront of performance sock innovation. In this episode of GENeration EXcellence, we hear from John and Joe Gaither, sons of founder Hugh Gaither, who was inspired in a specialty running store to get back into the sock business—but this time with a focus on…