Gen Z's Influence on the Wedding Industry

We knew this day would come, we just didn’t think it would be here so soon - Gen Z is getting married. In this episode of #GenZ, Meghan Grace sits down with Adrienna McDermott, founder of Ava and The Bee, to unpack what’s really shaping how Gen Z approaches weddings—and what that reveals about how they make decisions more broadly. Because this is about much more than weddings. It’s about what’s…