How To: Build Topical Authority With Content Hubs

Over the last few years, Google has placed increasing emphasis on content quality, expertise, trust, and topical relevance through concepts such as E-E-A-T (Experience, Expertise, Authoritativeness and Trustworthiness). At the same time, search engines have become significantly better at understanding: It’s no longer just about whether a single page contains the right keywords. Modern search [ ]