REAL MADRID RETAIN TITLE AS WORLD’S MOST VALUABLE FOOTBALL BRAND AT €2.4 BILLION. (PHOTO).

Real Madrid retain title as World’s Most Valuable football brand at €2.4 Billion Real Madrid have maintained their position at the summit of global football business, topping the Brand Finance Football 50 Report for the third consecutive year. The Spanish club's brand value surged 25% year-over-year to reach €2.4 billion. The valuation makes Los Blancos the first club in the 15-year history of the…