‘Reputation’ has no place in any purpose statement!

…nor in your (leading1) measures of success. Short post time… Context: I regularly participate in reflective conversations with people. I often ask them to ponder the question “what is the purpose of your organisation (or part thereof)?” and I’m struck by how often the response includes something about “our reputation”2 (as in gaining, bolstering, or … Continue reading ‘Reputation’ has no place in…