‘Bad in every aspect’: low-tech animation Niu Lai trounces the Odyssey at Chinese box office

Commentary about the ‘so bad it’s good’ qualities of mother and son’s movie has driven people to see it at cinema A crude, low-tech animation about a cow and a skylark has become a sleeper hit at China’s box office, sitting alongside blockbusters such as The Odyssey and Spider-Man: Brand New Day in cinema revenue rankings. Niu Lai, which translates to The Cow is Coming, is an 86-minute budget…