Building Bivo: Carina Hamel on Product, Community, and Creating a Different Kind of Cycling Brand

Carina Hamel, co-founder of Bivo , joins Bicycle Retail Radio to share her journey from elite Nordic skiing and athletic product development into building one of cycling’s most recognizable emerging brands. Carina talks about creating a woman-led business rooted in thoughtful design, sustainability, and inclusivity, along with lessons learned working closely with specialty retailers and building…