Ep: 40 The Power of Niche: Why You Don’t Need to Be for Everybody

Trying to be for everyone often leads to burnout and confusion. In this video, I talk about the power of niche—why clarity matters more than reach, and how focusing on the intersection of art and business has shaped my work. We’ll talk about: ✅ Why being “for everybody” dilutes impact ✅ How niche creates freedom, not limitation ✅ The difference between clarity and shrinking ✅ Why depth builds…