Turning Event Data into Business Wins with AWS, Encore, and 6Sense

In this episode of Event Experience by Bizzabo, host Rachel Moore is joined by industry experts Venita McLemore, EJ Oelling, and Amanda Armstrong to discuss the challenges and strategies for proving ROI in event planning. The panel shares insights on aligning event objectives with business goals, leveraging technology for data-driven decisions, and fostering collaboration with go-to-market teams…