# episode b2b (podcasts) — RSS Amplifier Recent posts from the 2 feeds in the RSS Amplifier directory that cover episode b2b. Page: Feed: --- ## [Smart CMOs Take This 90-Second B2B Podcasting Test](https://podknows.co.uk) _2026-08-21 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ Everybody puts their energy into the open. By the time you reach the end, the interview's done, the narration's delivered, the energy's gone, and somebody has to say something to close it out. Low vibe. Not going to convert. I'm Neal Veglio, and in this episode of B2B Podcasting Insights, I'm breaking down the three mistakes that turn a perfectly good episode into a dead end — and the two tests… [Listen](https://episodes.captivate.fm/episode/68d54e2a-aea3-40f7-be56-b463bc3c62cf.mp3) ## [B2B Podcasting: The Only Listener You Actually Need](https://podknows.co.uk) _2026-08-14 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ If you've got a B2B podcast and you're waiting for the feed to do the work, this episode reframes the whole thing. Publishing gets the episode into the world. It doesn't get it into the one pair of ears that matters. Because your podcast's most valuable listen this year won't come from someone discovering you. It'll come from one prospect, three or four weeks into a decision, who gets sent one… [Listen](https://episodes.captivate.fm/episode/de6e559d-57d1-4979-8940-1e9add763c34.mp3) ## [These are your branded podcast's next four episodes](https://podknows.co.uk) _2026-08-07 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ If you're planning your next few B2B podcast episodes off a content calendar, you're commissioning content that nobody asked for. That list isn't a commissioning list. It's a list of things that exist. Listicles. Generic advice aimed at nobody in particular. Ideas that came from a brainstorm rather than from a buyer. I'm Neal Veglio, and in this episode of B2B Podcasting Insights, I'm handing you… [Listen](https://episodes.captivate.fm/episode/abc7185c-e979-474e-9d42-837692618eab.mp3) ## [B2B Founders: Have You Written Your One Winning Sentence Yet?](https://podknows.co.uk) _2026-07-31 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ If you've got a B2B podcast and you're 30, 40, 60 episodes in without much to show for it, the problem probably isn't your microphone, your cadence or your cover art. It's that nobody ever wrote the sentence. Most branded podcasts get built like a content marketing task with tickable boxes. Format, length, weekly or fortnightly, video or not video. All of those are construction details, and… [Listen](https://episodes.captivate.fm/episode/6561466d-11be-40c3-aba1-1462b901ac9e.mp3) ## [Episode 223: Bare-Knuckle B2B: Peak martech, AI hype, and the tyranny of the click](https://soundcloud.com/b2bmarketingpod/episode-223-bare-knuckle-b2b) _2026-07-29 · B2B Marketing Podcast_ In this episode of Bare-Knuckle B2B, our hosts Kavita Singh and Matt Hicks sit down with Fujitsu’s Andrea Clatworthy to ask a blunt question: have we hit peak martech? With 15,000+ vendors, low adoption, and only a fraction of functionality actually used, they dig into why marketers keep getting dazzled by shiny platforms, how to stop treating tech as a crutch for weak strategy, and why clicks,… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2368701731-b2bmarketingpod-episode-223-bare-knuckle-b2b.mp3) ## [Following 'Best Practice' is KILLING Your B2B Podcast!](https://podknows.co.uk) _2026-07-24 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ Everyone hands you the same B2B podcast checklist: publish weekly, grow your audience, keep it short, hook them in the first 15 seconds, book big-name guests, repurpose everything. Follow all of it and you'll build a podcast that's technically excellent, sounds exactly like everyone else's — and sells nothing. Hi, I'm Neal Veglio, founder of Podknows Podcasting and in this episode I'm making the… [Listen](https://episodes.captivate.fm/episode/7da35b84-dcb1-448a-967e-90c4317bda91.mp3) ## [Your B2B Podcast Might Already Be Dead (a branded podcast True Crime story)](https://podknows.co.uk) _2026-07-17 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ Forty-seven episodes. A tasteful logo, serif font, muted teal. Published like clockwork every Thursday at 6am. And in 18 months, not one listener ever became a customer. The host never noticed. Nobody did. Here's the uncomfortable bit: from the inside, a podcast that's doing absolutely nothing for your business and one that converts brilliantly look almost identical. Same download graphs. Same… [Listen](https://episodes.captivate.fm/episode/efe079d1-8361-40eb-bac2-8d1d82be4eee.mp3) ## [Your B2B Podcast Isn't Broken. Your B2B Podcast Strategy Is!](https://podknows.co.uk) _2026-07-11 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ If your podcast is costing you more than it's returning and someone in your business has started asking hard questions about it, this episode is for you. I'm Neal Veglio, and in this episode of B2B Podcasting Insights I tell you about Jane — a real founder, with a made-up name — who spent £20,000 on her podcast and got £6,000 back. Her financial advisor spotted the gap. She's now weeks away from… [Listen](https://episodes.captivate.fm/episode/20bb8c57-6c1b-493e-b61f-9b7563b7134f.mp3) ## [Episode 222: Why Britain is measuring the wrong economy, with B2B Marketing’s James Farmer](https://soundcloud.com/b2bmarketingpod/episode-222-why-britain-is) _2026-07-07 · B2B Marketing Podcast_ In this episode, Kavita Singh sat down with James Farmer, Co-Founder, B2B Marketing & Propolis, to unpack the findings from The B2B Nation Series, Volume One: United Kingdom. James explained why nearly half of UK output is already B2B, why consumer metrics are misleading our understanding of national performance, and how the UK’s true strength lies in exporting trust, expertise, systems, and… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2354613530-b2bmarketingpod-episode-222-why-britain-is.mp3) ## [Consistency And Content Pillars Are the Illusion of Strategy in a B2B Podcast](https://podknows.co.uk) _2026-07-03 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ If you're publishing your B2B podcast like clockwork and still wondering why it isn't moving anything, the problem probably isn't your consistency. Publishing weekly feels responsible. It looks good internally. It gives the team something to point at. But you can be extremely consistent at doing the wrong thing. I'm Neal Veglio , Founder and Director of the UK based podcast agency Podknows… [Listen](https://episodes.captivate.fm/episode/9f9d956f-6939-4d08-89aa-71cab482edf6.mp3) ## [Stop CI/CD & Supply-Chain Attacks (Sponsored)](https://crawlproof.com/a/FxRkSEDdWHiq) _2026-07-03 · **Sponsored**_ Per-PR: 17 CI/CD checks and package malware scans with inline Check Run findings. ## [Does Your B2B Podcast Actually Need Video? (Probably Not Yet)](https://podknows.co.uk) _2026-06-26 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ If someone in your business has just told you that you need to do a video podcast and you're not sure whether to believe them, this episode is for you. I'm Neal Veglio, and in this episode of B2B Podcasting Insights I break down why "you must add video" has quickly become the default advice in B2B podcasting — and why following it without a reason often gives you a more expensive podcast that… [Listen](https://episodes.captivate.fm/episode/df49d684-a4ce-48f3-bcfc-3acd160cfbcd.mp3) ## [Episode 221: High velocity, low spark? Karen Cooper on saving creativity from AI overload](https://soundcloud.com/b2bmarketingpod/episode-221-high-velocity-low) _2026-06-26 · B2B Marketing Podcast_ In a world where AI can churn out content at scale, have B2B marketing teams forgotten how to truly create? In this episode, Wolters Kluwer Health’s Director of Marketing Content Experience, Karen Cooper, joins David Rowlands to unpack what happens when high-velocity marketing crushes creative space. She shares what she’s seen across agencies, in-house teams, and multiple industries when goals… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2346244100-b2bmarketingpod-episode-221-high-velocity-low.mp3) ## [Episode 220: Why judgment is your strategic advantage in the age of AI, with Marketbridge and Turtl](https://soundcloud.com/b2bmarketingpod/episode-220-why-judgment-is) _2026-06-23 · B2B Marketing Podcast_ As AI takes over more intelligence tasks in B2B marketing, the real competitive advantage is shifting to something deeply human: judgment. In this week's episode of the B2B Marketing Podcast, Richard O'Connor, CEO of B2B Marketing, is joined by two keynote speakers from our upcoming B2B Ignite conference: Fiona McKenzie, President Europe at Marketbridge, and Nick Mason, CEO of Turtl. Together,… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2343894455-b2bmarketingpod-episode-220-why-judgment-is.mp3) ## [Your Episode Nobody Shared Was the One That Actually Worked!](https://podknows.co.uk) _2026-06-19 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ If you've published a B2B podcast episode you were genuinely proud of, then watched it land to four downloads and two likes you suspect might be bots, this one's for you. I'm Neal Veglio, and in this episode of B2B Podcasting Insights I break down why your best episode probably got almost zero shares, what that does and doesn't mean, and why publishing is not the finishing line in your content… [Listen](https://episodes.captivate.fm/episode/2c61aff8-f4e0-4f79-ad3b-da7d35f80913.mp3) ## [Episode 219: Agentic AI: What to automate, augment and keep human, with Baringa](https://soundcloud.com/b2bmarketingpod/adam-baringa-episode-219) _2026-06-19 · B2B Marketing Podcast_ In this episode of the B2B Marketing Podcast, Kavita Singh sat down with Adam Bertelsen, AI Workforce Transformation Lead, Baringa to unpack how agentic AI is reshaping the way work gets done and what it really means for B2B marketers. Adam shares cross-industry lessons from sectors like law, financial services, media, and government, revealing the patterns in which tasks AI absorbs first and why… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2339598992-b2bmarketingpod-adam-baringa-episode-219.mp3) ## [Episode 218: Bare-Knuckle B2B: Are agencies still worth it? Sage’s Harry Davies on the truth](https://soundcloud.com/b2bmarketingpod/episode-218-bare-knuckle-b2b) _2026-06-11 · B2B Marketing Podcast_ This week, we kicked off our new series: Bare-Knuckle B2B, a partnership between Lesniak Swann and B2B Marketing. The first episode features Harry Davies, VP of Marketing and Strategy Investment and Effectiveness, Sage as he breaks down the evolving client-agency relationship. Hosted by Matt Hicks, Strategy Director at Lesniak Swann and Kavita Singh, Head of Growth Solutions Content, B2B… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2336634356-b2bmarketingpod-episode-218-bare-knuckle-b2b.mp3) ## [Episode 217: Rewriting the B2B marketing rules with Nick Mason, CEO & Founder, Turtl](https://soundcloud.com/b2bmarketingpod/episode-217-rewriting-the-b2b) _2026-06-09 · B2B Marketing Podcast_ In this episode of the B2B Marketing Podcast, Richard O’Connor, CEO of B2B Marketing, is joined by Nick Mason, CEO & Founder of Turtl, to explore why traditional, lead‑centric B2B marketing models are breaking down and what needs to replace them. They kick off by unpacking Nick’s opening slide for B2B Ignite, drawing parallels between the 1927 Solvay Conference and today’s B2B marketing… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2335312172-b2bmarketingpod-episode-217-rewriting-the-b2b.mp3) ## [Episode 216: B2B Ignite Teaser: Unlocking the human elements in B2B, with Deliveroo](https://soundcloud.com/b2bmarketingpod/episode-216-b2b-ignite-teaser) _2026-06-02 · B2B Marketing Podcast_ In this special B2B Marketing Podcast episode, Kavita Singh is joined by Amie Farrell, Global Head of Marketing, Deliveroo for Work, to preview her upcoming session at B2B Ignite. Amie delves into her philosophy that B2B decision-makers are "just like you and me," challenging traditional perceptions and advocating for a more human-centric approach to B2B marketing. She shares insights on how to… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2331117743-b2bmarketingpod-episode-216-b2b-ignite-teaser.mp3) ## [Episode 215: The missing link between creativity and commercial impact, with Omne](https://soundcloud.com/b2bmarketingpod/episode-215-the-missing-link) _2026-05-29 · B2B Marketing Podcast_ In this week’s episode of the B2B Marketing Podcast, in association with Omne, Kavita Singh sits down with the ‘UK Agency of the Year’ to explore the tension between creativity and commercial impact. Joined by Anna Massey, Strategy Director at Omne, and Andrew Green, Creative Director at Omne, the discussion unpacks what commercially effective creativity really looks like in practice. From the… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2329024079-b2bmarketingpod-episode-215-the-missing-link.mp3) ## [Episode 214: AI won’t fix your GTM: Why you need a systems-thinking CMO, with Marketbridge](https://soundcloud.com/b2bmarketingpod/episode-214-ai-wont-fix-your) _2026-05-26 · B2B Marketing Podcast_ In this week’s episode of the B2B Marketing Podcast, Richard O’Connor, CEO, B2B Marketing is joined by Fiona McKenzie, President, Europe, Marketbridge to tease her upcoming keynote session at B2B Ignite. This week, Fiona joins us to explore why AI alone won’t fix your go-to-market (GTM), and why the real unlock is a systems-thinking CMO. We dive into GTM as a true growth operating system, spanning… [Listen](https://chrt.fm/track/93761F/http://feeds.soundcloud.com/stream/2325541328-b2bmarketingpod-episode-214-ai-wont-fix-your.mp3) ## [Web Coding With AI, Live (Sponsored)](https://crawlproof.com/a/3YejKq74KCcM) _2026-05-26 · **Sponsored**_ Collaborative screen sharing with simultaneous remote control, open source. ## [I did NOT see this coming - a surprising benefit of attending The Podcast Show 2026](https://podknows.co.uk) _2026-05-22 · B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands_ Yes, I attended The Podcast Show. Yes I had both good and bad things to say. (One of those things is pasted below from my LinkedIn) But through it all, there was one super surprising benefit I discovered from going to The Podcast Show 2026. I really did NOT see this coming. http://podknows.co.uk/contact (F ROM LINKEDIN ) The Podcast Show 2026 was ultimately epic. Let me go deeper, fam. Let's slide… [Listen](https://episodes.captivate.fm/episode/98b9a741-51c8-4e00-8cce-676b793f6a09.mp3)