NIL Made College Athletes Entrepreneurs With No Guardrails | EP194

When NIL opened up, everyone rushed to build the marketplace — collectives, payment vehicles, deal flow. Nobody asked who the athlete actually was or what they'd do when the money hit. Stephen Bienko, former Air Force Academy and Villanova athlete and founder of 42U, has been inside college athletics long enough to see what got left behind. This conversation covers the transfer portal, soft…